Alexander Williamson Email & Phone Number

Responsibilities include Integrated marketing, organizational structuring, business navigation, forecasting, benchmarking, research & development, finances, growth and consumerism, legal, security, and more.

Raleigh-Durham-Chapel Hill Area

• Manage the planning, developing, implementing, and monitoring of the overall business marketing strategy per the company's values, mission, and the CEO's vision.
• Directly assist the CEO with all marketing, media, public relations, and advertising-related business aspects.
• Develop and manage website design, social media platforms, and scheduling of media-related content
• Coordinate innovative strategies to accomplish objectives and boost long-term profitability
• Build… Show more
• Build, implement and enhance national marketing initiatives to maximize outreach and sales

Raleigh-Durham, North Carolina Area

• Organize, prepare, and manage events
• Collect performance data on each promotion to better plan future events
• Work annually with nationally recognized organizations such as Susan G. Komen and Jill’s Wish
• Create content for social media, website, and other media platforms

Raleigh-Durham, North Carolina Area

• Help manage Hurricanes community events
• Operate in promotions, event management, public and community relations and leadership opportunities
• Provide exceptional customer service to our fans and corporate partners in attendance
• Be available to assist with special events like the Caniac Carnival, Summerfest Celebration, Kids ‘N Community Foundation events, and game-day giveaways
• Managing inflatable rides during the South Plaza Parties
• Help with setting up and breaking… Show more

• Collaborated directly with the event staff of Oceanman Greece
• Responsible for overall venue setup, logistics, and execution of event
• Facilitated event registration for athletes representing 34 different countries and multiple different languages
• Coordinated sponsor activation & event branding around venue
• Executed partnership with Plastic Pollution Protection to help reduce ocean waste
• Learned to communicate with staff members from multiple countries

• Created and developed daily vlogs, social media content, and executed a successful social campaign
• Developed skills with social media editing, applications, and recording
• Worked with a social media team consisting of 6 team members from different geographical origins
• Led a special media project designed for alumni, marketing, sponsors, and educational purposes

Campbell University

• Assist with the development of marketing and branding for Campbell University’s Campus Recreational programs.
• Originated and designed brochures, flyers, and social media posts for Campus Recreation.
• Lead marketing programs designed for the new Student Union

Campbell University

• Established student development and incentive programs
• Coordinated with multiple specialized marketing programs and managed Campus Recreation's development in all areas
• Served on the Student Union development board for Campus Recreation
• Led and managed a team of 8 individuals while assisting in training and hiring of 48 other staff members.
• Operated and secured 2 facilities in accordance with intramural programs and game day activities
• Acted as a business liaison… Show more

Campbell University

• Coordinate with multiple specialized marketing programs and manage Campus Recreation's development in all areas from facilities to expansion programs including the development of the new Student Union
• Assist team members with daily tasks including annual account reviews, completing budget reports and synoptic forms, analyzing discretionary reports, interpreting business trends, film and video productions, creating.
• Developed proficiency in Fusion… Show more
• Developed proficiency in Fusion, WhenToWork, Connect2, Microsoft Excel, Publisher, Word, Adobe Photoshop, and Adobe Premier
• Developed and implemented inventory, staff training, safety and security programs and protocols
• Collaborate with senior level professionals such as the Director of Campus Recreation, Assistant Directors for Fitness and Intramural Sports, graduate assistants, and staff supervisors

Lillington, North Carolina

• Operated and promoted sales and financial transactions while maintaining facility standards.
• Stocked merchandise and ensured facility standards were being met.
• Serve as a representative for the company during events and through answering calls.
• Modeled clothing and merchandise for showcase and advertising purposes.

Master'S Degree, Management

Master Of Science - Ms, Global Luxury And Management

Bachelor Of Science - Bs, Sport And Fitness Administration/Management

Activities and Societies: Exercise Science Club, Campbell Inasmuch, CU Relay for Life, Campus Recreation, Mabel Powell English Club.