Alexander Harmon Email & Phone Number

• Designed and implemented multiple A/B tests around payment gateway optimization
• Created product dashboards that monitor KPI’s and usage for new feature releases
• Performed pricing/feature analysis to recommend new plan structures and sales strategy
• Forecasted internal 2020 revenue using financial models on 2000+ customers
• Automated reporting and presented key business metrics to C-staff via tableau dashboards

San Francisco

• Developed and tested Recurly's Revenue Optimization Engine - machine learning model that optimizes subscription payments schedule
• Launched and conducted all analyses for Recurly Research: A series of visual statistical reports and insights around subscription trends and benchmarks (https://info.recurly.com/research)
• Created a predictive revenue lift/ROI tool for our sales team to use with prospective customers
• Built the Dunning Effectiveness report for Recurly’s in-app analytics platform using SQL and a binary decision diagram(https://docs.recurly.com/docs/dunning-effectiveness-report)

• Authored multiple blog posts and contributed to written content for data-related marketing materials
• Researched alternative payment method adoption rates and impact on customer acquisition/retention
• Deduplicated over 40,000 historical salesforce leads, contacts, and accounts using Demandtools and automated this process for new data
• Authored multiple how-to guides for end-users around data tools
• Designed Salesforce dashboards to evaluate product usage

• Analyzed large financial data sets to improve ticket sales and identify past trends
• Prepared reports evaluating success rates of contracted third-party digital marketing companies
• Assisted with developing and implementing marketing and promotions plans for UCLA Football, Basketball, and 6 other UCLA Varsity Sports
• Used Google, Facebook, and Twitter analytics to evaluate social media campaigns
• Created and executed ticket sales strategies for 8 Varsity Sports
• Performed competitive analysis on effective online presence and brand management

• DJ weekly show incorporating new music and discussion of current events
• Produce and host sports show focusing on NBA analysis and discussion
• Write articles on sporting events and current music for uclaradio.com

• Performed data and graph analysis of lab results/edited manuscripts for publication
• Mapped Scanning Tunneling Microscope circuitry/built pin connectors for testing