I'm working in the publishing industry since 2016 and am currently located in Hamburg, Germany, where I am enjoying working for ZEIT SPRACHEN as CMO and COO - after 7 successful years as director marketing and data intelligence at Zeitverlag (DIE ZEIT).I used to run an online sales house (initiative-n) with the focus on sustainable websites and campaigns, and an online consultancy company with the focus on performance & programmatic advertising, online marketing, small and big data projects, analysis and optimization of customer journeys as well as helping companies entering the German online market.Until summer 2013 I had spent several years in Barcelona where I was one of Softonic’s key leaders, being part of the executive team, and heading the product management department as VP.With an extensive background in online media and online advertising, I have worked in digital across a number of operational roles in Hamburg and London before having moved to Barcelona and back to Hamburg.I am data driven, tech-savvy and have a strong knowledge in monetization models, intelligent online advertising, organizational structures and process optimization.Specialties: Advertising, Operations, Processes, Change, Marketing, Data Driven, Performance and Programmatic Advertising, MarTech, Leadership, Product Management
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Cmo And CooZeit SprachenHamburg, Hh, De -
Cmo & CooZeit Sprachen May 2023 - PresentHamburg, Germany -
Stellv. Verlagsleiter Marketing, Leiter Marketing Und Data IntelligenceZeitverlag Gerd Bucerius Gmbh & Co. Kg Feb 2016 - May 2023Hamburg Und Umgebung, Deutschland -
FounderInitiative-N Jan 2014 - Dec 2020Hamburg Und Umgebung, DeutschlandAdvertising Ad Network for Sustainable, Digital Communication.
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OwnerOnline Marketing Beratung Alexholm.De Jan 2008 - Dec 2020Hamburg Und Umgebung, DeutschlandConsultancy with focus on performance & programmatic advertising, online marketing, small and big data projects, analysis and optimization of customer journeys as well as helping companies entering the German online market.
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Vp Product ManagementSoftonic Oct 2011 - Sep 2013Barcelona Und Umgebung, Spanien -
Product Manager, GlobalSoftonic Feb 2010 - Oct 2011Barcelona Und Umgebung, Spanien -
Managing Director DeutschlandMythings Aug 2009 - Apr 2010Hamburg Und Umgebung, Deutschland -
Product Manager, EuropePlatform A (Advertising.Com | Aol) 2002 - 2008London, Großbritannien -
Customer Relationship ManagementCyquest 1999 - 2002Hamburg Und Umgebung, Deutschland
Alexander Holm Skills
Alexander Holm Education Details
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Wirtschaftsakademie Hamburg
Frequently Asked Questions about Alexander Holm
What company does Alexander Holm work for?
Alexander Holm works for Zeit Sprachen
What is Alexander Holm's role at the current company?
Alexander Holm's current role is CMO and COO.
What schools did Alexander Holm attend?
Alexander Holm attended Wirtschaftsakademie Hamburg.
What skills is Alexander Holm known for?
Alexander Holm has skills like Ad Networks, Ad Exchanges, Online Advertising, Ad Serving, Mobile Advertising, Online Marketing, Product Management, Behavioral Targeting, Rtb, Monetization, Search, Leadership.
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Alexander Holm
Germany
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