Oleksandr Kytsenko Email & Phone Number

Kharkiv, UA

Kiev, Ukraine

• Founder of the consulting company 4E CONSULTING, specialist in building, systematizing business and developing the existing potential of the organization. Implemented 100+ consulting projects. During the quarantine.
• maintains author's blogs on the portals nv.ua, mc.today, ain.ua, diia.gov.ua.Cases:Women's clothing online store Task: to increase the company's sales. Implementation period: 6 months. Key results:
• the average bill increased from UAH 1,700 to UAH 2,300;
• the prepayment rate increased from 5% to 35%;
• conversion on the site increased from 80 to 95%;
• conversion on Instagram increased from 5 to 23%;

Kharkiv

• Training of sales representatives in all regions of Ukraine
• Development and implementation of trainings for sales representatives and improvement of existing ones.
• Development and implementation of internal training and certification tools.
• Development and implementation of the grading system.
• Organization of external corporate training
• The following key training programs have been developed: - 10 steps of a sales representative - Sales, negotiations - SPIN sales - Advanced training in handling objections. Results:Conducted more than 50 trainings.

Kharkiv

• Organization of the sales departmentSales planningRecruitment and training of personnelImplementation of planned indicatorsAchieving tactical superiority over competitors in the entrusted territoryNegotiations with key.
• development of presentation of the company's products in regional retail chains (Kharkiv);
• attracting new network clients;
• enabling a sales plan for new customers Negotiating with key chain;.
• development and implementation of promotion policy.Results:
• achieved the introduction of new categories for existing customers