Alexander Kleijngeld Email & Phone Number

Bloemendaal, Nh, Nl

Bloemendaal, Nh, Nl

Rotterdam Area, Netherlands

MetrixLab offers a suite of research and insights solutions within the business practice of 'Product Innovation' My key responsibilities within this business practice include:- Creating the vision, setting priorities/key initiatives and developing/executing action plans for our portfolio of Sales Activation / Shopper research and insights solutions that are offered within the Product Innovation business practice- Proactively collaborating with commercial teams to identify and develop… Show more MetrixLab offers a suite of research and insights solutions within the business practice of 'Product Innovation' My key responsibilities within this business practice include:- Creating the vision, setting priorities/key initiatives and developing/executing action plans for our portfolio of Sales Activation / Shopper research and insights solutions that are offered within the Product Innovation business practice- Proactively collaborating with commercial teams to identify and develop highest potential commercial client and new business opportunities, covering EU and LATAM- Providing a mix of commercial support, solution renovation and subject matter expertise- Being accountable for achieving the solutions revenue target Show less

This a broad ranging strategic role, focused on improving commercial impact through:- Generation of global commercial opportunities and overseeing responses to large RFI/RFP requests- Global client relationship facilitation by introducing new learning, new insights and new solutions- Commercial support to MetrixLab's Client Service Teams from a content perspective (analytical approaches and solutions)- Management of MetrixLab's portfolio of solutions (shaping, productizing… Show more This a broad ranging strategic role, focused on improving commercial impact through:- Generation of global commercial opportunities and overseeing responses to large RFI/RFP requests- Global client relationship facilitation by introducing new learning, new insights and new solutions- Commercial support to MetrixLab's Client Service Teams from a content perspective (analytical approaches and solutions)- Management of MetrixLab's portfolio of solutions (shaping, productizing, training and innovation of research solutions)- Team management- New office / network expansion support Show less

Rotterdam

Strategic leader for named top accounts in EU, Asia and Latam. Responsible for collaborating with the Country Managing Directors on these accounts to guide clients towards innovative marketing research, by adopting MetrixLab's omnidata vision (leveraging survey, mobile, social media and big data) for better, faster and more affordable insights. Key responsibilities include: - Global sales, relationship and innovation initiatives on named key accounts- Develop content innovations that… Show more Strategic leader for named top accounts in EU, Asia and Latam. Responsible for collaborating with the Country Managing Directors on these accounts to guide clients towards innovative marketing research, by adopting MetrixLab's omnidata vision (leveraging survey, mobile, social media and big data) for better, faster and more affordable insights. Key responsibilities include: - Global sales, relationship and innovation initiatives on named key accounts- Develop content innovations that will have true business impact- Large pitch submissions & new business development- Greenfield operations (new country offices) Show less

Rotterdam Area, Netherlands

- Revenue and growth responsibility for the Innovation & Shopper Practice across EU, USA, China- Responsibilities include sales team management, sales, business development, proposal writing and pitch submissions, analysis and reporting, client consulting, key account management, solution/content development and training

Greater Minneapolis-St. Paul Area

- Target / revenue responsibility through key account management and new sales. - Developed entirely new clients or new streams of business- Managed existing client relationships and research programs, including a major CPG company's concept testing program valued at ~$1M per year- Managed client relationships, leading RFQ and RFP stages, closing, analytics, presentation and implementation of mostly custom projects for companies in CPG, Retail, Financial services and Technology-… Show more - Target / revenue responsibility through key account management and new sales. - Developed entirely new clients or new streams of business- Managed existing client relationships and research programs, including a major CPG company's concept testing program valued at ~$1M per year- Managed client relationships, leading RFQ and RFP stages, closing, analytics, presentation and implementation of mostly custom projects for companies in CPG, Retail, Financial services and Technology- Interim on-site co-management of major CPG company's Tracker program and leading sales of custom program opportunities (H1 2009)- Areas worked in Segmentation, U&A, pricing, insights and concepts screening, brand equity, C-Sat and product testing - Winner of a Diamond Award 06, awarded for best global business building work Show less

Rotterdam Area, Netherlands

- Management of the business unit that is responsible for quantitative research for all Dutch CPG and Retail clients. The unit had 15+ staff, including 5 directors and annual sales of ~US$ 6M- New business responsibility, amongst others leading to winning preferred supplier status for innovation with major European CPG company (annual revenue of ~1.5M Euro)- Grew unit sales by 20% in 2003, through a focus on expanding tracking business among existing clients while generating new… Show more - Management of the business unit that is responsible for quantitative research for all Dutch CPG and Retail clients. The unit had 15+ staff, including 5 directors and annual sales of ~US$ 6M- New business responsibility, amongst others leading to winning preferred supplier status for innovation with major European CPG company (annual revenue of ~1.5M Euro)- Grew unit sales by 20% in 2003, through a focus on expanding tracking business among existing clients while generating new business in innovation- Member of RI NL management board, with responsibility for marketing- Led operational initiatives, including development of an online brand dashboard for a major client- Presenter at several MRS conferences. Show less

The Hague Area, Netherlands

- Revenue target responsibility (airtime)- Responsible for development of portal content and user experience.- Accomplished a relaunch of the mobile portal with new content and functionalities

Rotterdam Area, Netherlands

- Product Manager Mobile Internet; responsibilities included the development and launch of a full mobile portal in Denmark and the UK including the launch of a Virtual Mobile Operator business- Content Procurement Manager; responsibilities included deal making and trading of web-based content for a split on banner advertising revenues

Utrecht Area, Netherlands

- Responsible for all continuous and brand tracking research (Nielsen, IRI, Millward Brown), managing a small team, member of the innovation team for a key brand. - Set-up the foundation for next generation tracking, via internet. Created the insight platform for a Risotto with sauce product (launched in 2003). Developed several international Sara Lee standard methods for marketing research.

Rotterdam Area, Netherlands

Responsible for project management and client deliverables for major CPG and technolgy clients.

Mba, Marketing, Finance

Vwo, High School/Secondary Diplomas And Certificates