CURRENT: 90Ventures is taking on new projects again in 2024! While staying very busy directing films, as well as writing/producing songs for the catalogue and growing the filmmaking portfolio.PAST: throtl -> The modern, auto enthusiast brand. *Acquired in winter 2022 https://www.themiddlemarket.com/latest-news/wheel-pros-purchases-throtl and still growing like crazy*throtl - What started as just a few guys who loved cars… is now a massive/trending car community… with not only a huge social presence ( over 2 million YouTube subscribers), but also in person car events in the car community. Heard of Youtube? Millions of very engaged viewers are tuning in to watch throtl and it’s auto influencers every single day. Over 2 million engaged throtl subscribers. throtl mobile app has appeared among the top 10 shopping apps multiple times. Before throtl I worked many positions managing large paid search and media budgets, along with other marketing campaigns Search Marketing Summary: A strong background in PPC/Paid Search/SEM marketing, that includes managing paid search accounts for Quicken Loans and their Family of Companies, Business.com, Purch + many others. Experience managing an eight-figure monthly budget with weekly ROI and lead generation goals. Experience creating bold, creative marketing campaigns that grab the attention of the target market. A true passion for thinking outside the box and measuring campaign KPIs to the fullest extent. Experience working VA (veteran) marketing campaigns. Advanced understanding of Bing Ads and Google AdWords, having worked with many representatives from both companies to monitor performance, spend, and create opportunity. Experience with bidding platforms: Adobe, DoubleClick, and Marin. Experience with call tracking, such as Invoca.Have worked on both the implementation and reporting sides of programmatic display, with over 10 different ad exchanges. Continuously keeping up with this space as it evolves rapidly. Very strong comprehension and passion for ad copy testing and landing page testing...not a coincidence my initials are A.B.Experience planning long and short term campaigns on both Bing and Google, making sure everything is being measured at a very granular level. Very proficient in using Excel to analyze data and identify trends, along with data visualization to help communicate findings to executives. Google AdWords certified.
Listed skills include Marketing Strategy, E Commerce, Sales, Marketing, and 39 others.