Alexander Sejna Email & Phone Number

Bratislava, Bratislava Region, Slovak Republic

- Main responsibility for development of B2B and B2C marketing strategies focused on products & services - Budget management responsibility, execution of marketing and communication activities in cooperation with project teams- Active cooperation across various departments, teams and functions within the group- Create and implement multi-channel marketing campaigns with focus on online channel, preparation of marketing campaigns with focus on combination of ATL and BTL… Show more - Main responsibility for development of B2B and B2C marketing strategies focused on products & services - Budget management responsibility, execution of marketing and communication activities in cooperation with project teams- Active cooperation across various departments, teams and functions within the group- Create and implement multi-channel marketing campaigns with focus on online channel, preparation of marketing campaigns with focus on combination of ATL and BTL communication activities. Close cooperation with advertising agencies and other suppliers- Evaluating performance of marketing and promotional campaigns, realization of results analysis, recommending improvements and updates- Active communication and relationship management with key clients and customers- Management and supervision of Marketing Executive- Reporting to Group Marketing Director Show less

Bratislava

- Monitoring and analysis of market demands including activities of competition - Analysis of product lifecycle and implementation of strategic transformations in supplied product portfolio-PR news- In charge of setting long-term and short-term product development and participation on functionality features of product preparation- Carrying out innovations and development of product range based on test results and customer satisfaction surveys- creating a new concept of PR news… Show more - Monitoring and analysis of market demands including activities of competition - Analysis of product lifecycle and implementation of strategic transformations in supplied product portfolio-PR news- In charge of setting long-term and short-term product development and participation on functionality features of product preparation- Carrying out innovations and development of product range based on test results and customer satisfaction surveys- creating a new concept of PR news distribution to major news portals on Slovak media market - Active cooperation on preparation of marketing and sales strategy of products- Preparation of complex product concept (price, target group, content, market position, distribution)- Exploring new sales opportunities from the scope of product development- Analysis of competition, comparison of similar or identical products- Investigation of strengths a weaknesses of product, alerting stagnations, narrow spots and failling processes - Close cooperation with other departments on assigned competencies - Participating on implementation of marketing strategies and sales support - Carrying out another stated objectives in accordance with company’s policy - Processing of sales analysis, turnover and fulfillment of revenue plan , reporting - Preparing of vital materials and documents for board members Show less

Bratislava

- Market research, preparation of advertising campaigns for clients, proposing and creating of advertising texts, attending conferences and exhibitions, complex coordination of marketing activities - Communication with suppliers and media agencies, media, institutions, clients, chambers of commerce e.g.- Providing external communication activities in cooperation with other departments - Preparation, processing and executing of direct mail and other various marketing activities… Show more - Market research, preparation of advertising campaigns for clients, proposing and creating of advertising texts, attending conferences and exhibitions, complex coordination of marketing activities - Communication with suppliers and media agencies, media, institutions, clients, chambers of commerce e.g.- Providing external communication activities in cooperation with other departments - Preparation, processing and executing of direct mail and other various marketing activities - Updating and production of sales, information, operational advertising materials and websites - Preparation, processing, alterations and production of materials for promotion- Reporting and analysis preparations - Closing and liasoning media partnerships, carrying out competitions and campaigns for clients on news portal of SITA – Webnoviny.sk- Proposing and working out of content sections of news websites of SITA press agency - Responsibility for assigned product commercial PR news with focus on external clients, editing and commercial content preparation, topic proposing and entire company and product communication for clients Show less

- Management and development of assigned products and services during whole lifecycle (Specialized sector analysis, monitoring media, online advertising on news portals of SITA) - Responsibility for meeting objectives of product sales plan - Preparing for sales activities coordination - Cooperation in preparation of communication strategy for assigned products - Team work with product specialists in preparation of new products- Analysis of sales potential of product and… Show more - Management and development of assigned products and services during whole lifecycle (Specialized sector analysis, monitoring media, online advertising on news portals of SITA) - Responsibility for meeting objectives of product sales plan - Preparing for sales activities coordination - Cooperation in preparation of communication strategy for assigned products - Team work with product specialists in preparation of new products- Analysis of sales potential of product and customer feedback - Responsibility for contracts- Communication with cooperating sections, external partners and clients Show less

- Sales and Marketing department support ( preparation and updating of client database, telemarketing, recalling, meeting arrangements, communication with clients etc.)- Checking and updating of texts on company’s corporate websites- Updating of product offers including proposing of company’s presentations - Liasoning with advertising agencies, internal and external - Co-participation on promoting of internal teambuilding events for employees and clients

Mgr., Strategic Management And Marketing

Interrupted, Biology And Chemistry