Alex Tyrrell Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Chief Operations Officer at Melbourne based technology start-up KollwitzOwen. Responsible for the day to day running of Consumer Promotions, the direction of our main product - KOHub, and the strategy and direction of the business.With over 20 clients and running over 100 promotions across the last two years, the role is varied from day-to-day process improvements, client interaction, product improvement and strategy to help KO scale through quality deliverables and smart use of tech.

Melbourne, Victoria, Australia

KO Group is a start-up changing the game in consumer promotions through their tech development. As Head of Product I am responsible for leading the product roadmap for the promotions hub (KOHub), which is the key product of the company. Everything from the overarching strategy to working with the engineering team to meet daily customer needs to establish KOHub as the market leading promotions supplier.

Melbourne, Australia

Digital Platforms & Services Manager leading a team responsible for driving eCommerce growth in Australia and New Zealand as the Product Owner of SFCC and Google Analytics, through management of a suite of 14 individual brand websites, internal Product Information and Digital Asset Management system, a B2B ordering platform and providing digital guidance to the wider business. A wide ranging digital role reporting to the CMO, directly responsible for the presentation of many of L'Oréal's brands online via both direct and indirect eCommerce.

Melbourne, Australia

Senior Website Producer responsible for L'Oréal Australia's suite of 14 individual brand websites, and the B2B ordering platform. Reporting to the eCommerce Director, this role entails leading the strategy and execution of each brand site, working with local marketing teams, website producers and external development agencies to bring the brand story to life and offer an exceptional customer experience relevant to each brand.The B2B Ordering Platform is a brand new platform built on Drupal that is designed to offer a technology-led alternative to the Sales Rep intensive product ordering process. Leading the roll out of this important new initiative includes bringing together divisional teams and solving technological challenges to deliver a solution that benefits L'Oréal's customers.

Melbourne, Australia

Digital Commerce and Marketing all-rounder responsible for driving traffic to Godfreys Group suite of sites, and driving the e-commerce business of Godfreys AU & NZ and Vacspare. Key Responsibilites;- Managing content for 10 websites within the Godfreys suite, including producing assets, writing copy and executing on the Magento platform.- Building and executing end-to-end email strategy with the Bronto platform.- Conceiving, building and executing paid and organic campaigns through social media, including Facebook & Instagram.- Managing Godfreys' third-party marketplace offering on eBay and Amazon.- Contributing daily to SEO & SEM strategy.- Weekly reporting and insights via Google Analytics and third-party reporting tools.- Growing the e-commerce business and bricks & mortar store traffic YoY.All of our sites are run through the Magento platform, and through considerable experience with Magento I manage the product lifecycle and merchandising of the sites to drive our digital commerce business - including reporting on results through our internal retail systems and Google Analytics.

Abbotsford

Digital Brand Specialist responsible for the marketing and the consumer journey for local brand activations.Key Responsibilities- Analytics and reporting on nike.com- Communications and digital consumer journey for Nike Training Club & Nike Run Club.- Reporting on key metrics and attendance.- Manage local Facebook communities and social media presence.- Manage pre- and post-event email campaigns with the Salesforce platform.

Abbotsford, Victoria, Australia

Digital Merchandising Manager for Nikestore.com.au, Nike's owned e-commerce in Australia. Key Responsibilites- Implementing the Nike Australia store experience and visual appearance. - Telling brand stories through the store.com platform driving sell-through of key styles.- Managing the large product launches, generating over 20% of total sales.- Uploading and maintaining all products on site, including images, copy & attribution - implementing processes to keep up to date with approximately 800 new products every 3 months.

Abbotsford, Victoria, Australia

Working in the local digital commerce business for Nike Australia, www.nikestore.com.au.Responsible for the creation, pricing, copy and images of all products on the Nike Australia site.Key Responsibilities- Creation and management of all products on the Nike Australia Site- Including copy, assets, attribution and pricing.- Implementing processes to deal with over 800 new products every season and maintain impeccable standards of information accuracy.

Abbotsford, Victoria

Responsible for working on and presenting the assortment to Nike partners, as well as internal reporting and analysis of product sell-through and performance of the Nike Store network to influence future decision-making.

Melbourne, Australia

Responsible for the stock-flow of Nike's Factory Store business, and management of capacities and inventory levels, as well as administrative procedures such as pricing.

Bachelor Of Applied Science (B.A.Sc.), Exercise Science And Physical Education

Victorian Certificate Of Education

Activities and Societies: Anthony Nolan Student Athlete Award, 2005 Caltex Award for the best All-Rounder, 2005 Student Leader, 2003-2005