Alexander Doroshenko Email & Phone Number

Amsterdam, Nh, Nl

Haarlem, Noord-Holland, Nederland

As a technically-oriented Digital Marketing Manager at Pharmaoffer, I drive website traffic and enhance user engagement to boost sales and promote the brand. This role emphasizes technical marketing, leveraging data analytics, automation, and optimization. I collaborate with cross-functional teams, including programmers and content marketing, to develop and execute effective strategies.Key Responsibilities: - Website and Platform Optimization: Enhance user experience and engagement on the website and SaaS platform. - Strategic Campaigns: Plan and launch creative campaigns to attract B2B buyers and suppliers. - Advertising Initiatives: Generate Google Ads and other strategic campaigns. - Email Automation: Optimize email automation campaigns for improved outreach. - SEO Optimization: Implement strategies to enhance website visibility and ranking. - CRM Management: Organize workflows and execute CRM marketing activities. - User Behavior Analysis: Analyze user behavior to refine marketing campaigns and website flow. - Funnel Development: Develop user journey funnels for better conversion rates. - B2B Marketing: Lead initiatives to expand the business network. - Process Automation: Automate processes using Python scripts to boost efficiency. - Marketing Materials: Develop and improve brochures and marketing materials. - Product Development: Provide insights for new platform products in coordination with the tech team. - Team Collaboration: Assign tasks to programmers and work with the content marketing team. - Leadership: Supervise a content marketer focused on engaging content creation.Integrating technical expertise with marketing strategies to drive growth and innovation at Pharmaoffer.

Ukraine

As a Digital Marketing Specialist, I promoted Ukrainian and European online stores and corporate websites, enhancing customer acquisition and engagement through a blend of organic and paid channels, including Google Ads, and targeted advertising on Facebook, Instagram, and YouTube. I managed tasks for designers, developers, and content managers to ensure effective collaboration and timely project delivery.Key Responsibilities: - Multi-Channel Marketing: Employed diverse free and paid channels to increase customer traffic and online visibility. - Advertising Campaigns: Developed and managed targeted campaigns across Google, Facebook, Instagram, and YouTube. - Team Coordination: Directed tasks for designers, developers, and content managers for timely execution. - Data Analysis: Monitored and analyzed campaign performance for informed adjustments. - Strategic Planning: Executed marketing strategies aligned with business goals. - Project Management: Ensured projects met deadlines and maintained quality standards.By combining technical expertise with creative marketing strategies, I contributed to the growth of online businesses in the Ukrainian and European markets.

Ukraine

As a Web Developer and SEO Specialist, I create corporate websites, online stores, and promotional sites using CMS platforms like OpenCart and WordPress. I have expertise in SEO promotion, ensuring these sites rank well on search engines and attract maximum traffic.Key Responsibilities: - Website Development: Developed and customized corporate websites, online stores, and business card sites using OpenCart and WordPress. - SEO Optimization: Implemented strategies to enhance search engine rankings and boost organic traffic. - Content Management: Managed and updated website content to improve user experience. - Technical Proficiency: Utilized plugins and tools to enhance functionality and site performance. - Client Collaboration: Collaborated with clients to understand their needs and deliver customized solutions. - Performance Monitoring: Analyzed website metrics to optimize functionality and user engagement.By merging web development skills with SEO expertise, I helped build effective online presences that drove traffic and supported business growth.

Ukraine

As a Digital Marketing Professional, I successfully executed and optimized campaigns, achieving notable results: - CTR Growth: Increased CTR from 7% to 19%, nearly tripling potential customers and leads. - Budget Savings: Optimized campaigns to generate twice the leads with the same budget, reallocating savings to remarketing and display networks for increased orders. - Reduced CPC: Improved Quality Score from 6 to 9, resulting in a 32% reduction in CPC and 1.5 times more orders within the same budget. - Site Administration: Enhanced existing content and technical SEO, boosting organic traffic by 50% and conversion rates by 30%. For a new site, executed comprehensive optimizations, including semantic analysis and keyword clustering. - Social Media Advertising: Developed targeted campaigns on Facebook and Instagram to effectively reach specific audiences.These achievements demonstrate my expertise in optimizing digital marketing campaigns, managing website performance, and social media advertising.

Kharkiv Region, Ukraine

As an SEO and Internet Marketing Manager, I specialize in developing and promoting online stores through organized advertising campaigns, including Google Search Ads. I have extensive experience in creating and enhancing websites for various companies.Key Responsibilities: - SEO Optimization: Conducted website analyses for semantic core development, optimized structures, performed SEO audits, and corrected errors. Created site maps and optimized meta tags while building link profiles. - Technical Maintenance: Ensured website efficiency by resolving technical issues, optimizing code and content, and implementing innovative features. - Advertising Management: Coordinated advertising campaigns on platforms like Google Search Ads to effectively reach target audiences. - Project Coordination: Planned and supervised web developers, copywriters, content managers, and designers for smooth project execution.Combining technical SEO expertise with project management skills, I have enhanced online visibility and performance for diverse businesses.

Kharkiv Region, Ukraine

Online store manager | Internet Marketer

Kharkiv Region, Ukraine

Master'S Degree, Managment

Economic, Management

Bachelor'S Degree, Engineering