Líder de proyectos con World Trade Center Querétaro

- Development of Marketing and Commercial Strategy at Mexico and Latin America- Creation of corporate image- Generation of content Industry 4.0- Leadership of Sales and Marketing team- Market Studies- Development of business associations to increase sales

- Management of Marketing Area and advertising of 8 projects in the Real Estate Sector, Medical and Coworking (World Trade Center Querétaro...)- Definition and implementation of brand strategies to reach objectives optimizing budget and improving the sales experience- Pricing- Implementation of a corporate CRM, sales process and new commercial tools in collaboration with the sales team to increase the sales- Statistical analisis of marketing campaigns and activities, measuring… Show more - Management of Marketing Area and advertising of 8 projects in the Real Estate Sector, Medical and Coworking (World Trade Center Querétaro...)- Definition and implementation of brand strategies to reach objectives optimizing budget and improving the sales experience- Pricing- Implementation of a corporate CRM, sales process and new commercial tools in collaboration with the sales team to increase the sales- Statistical analisis of marketing campaigns and activities, measuring and analyzing the profitability and contribution to reach commercial objectives of the group.- Elaboration of monthly sales and marketing reports- Organization and coordination of Presale events (Average of 400 investors)- Planning and control of the budget of offline and online medium- Elaboration and management of the annual Marketing budget- Definition, development and management of marketing strategy for each brand to reach commercial objectives- Elaboration of commercial reports and marketing campaign results- Creation of sales support with design agencies (brochures, flyers, billboards ad...) and ensure the execution on time and with the quality required- Positioning of the brands on the web, analisis of digital media- Study of the property market and identification of new opportunities- Endomarketing Show less

- Identification of needs in communication- Creation and implementation of a strategic communication cross-medias: creation of actions calendar of communication, definition and implementation of the e-marketing strategy (community management, Google Ad’Word, newsletter…)- Restructuring Website in 3 languages

- Monitoring direct and traditional marketing campaigns (implementation, analysis and feedback), the media plans for events and check of marketing expenses- Creation of point of sale advertizing with the design agencies- Explanation of marketing operations to the retailers- Participation to the website management for private sales (implementation of marketing operations : e-mailing, banners, promotions…)

- Creation of the ASSE 2013 new catalog for derived products- Implementation of the new Marketing Strategy: Square Legend

- Informer et conseiller les clients sur la nouvelle gamme de produits bio "les 2 vaches".- Assurer la vente de cette nouvelle gamme.- Mettre en place et animer le rayon.

- Ciblage- Organisation d’événements sportifs (initiation au football gaëlique, handisport…)- élaboration d’un plan d’action et gestion d’un budget pour les événements - Prospection

Mission: amélioration de la satisfaction clients- Simplification de la batterie de caisses des hypermarchés grâce à des études de marché- Enquêtes de satisfaction clients- Veille concurrentielle- Analyse de la satisfaction clients après les changements- Préconisations auprès des dirigeants