Alexandra Dudant Email & Phone Number

Inside the VELUX SouthWest Europe Region: France, Italy, Belgium, Netherlands, Spain, and Portugal. Implementing strategic projects and marketing and communication campaigns targeting VELUX’s end-user customers at the regional level (6 markets) from conception to deployment.

Morangis, Île-de-France, France

Deployment of the marketing plan for the Southern Europe Region (France, Italy, Spain and Portugal), within the French market: - Adapting marketing initiatives and manage their implementation (product launches, marketing campaigns, etc.).- Stimulating buy-in and commitment from teams to encourage implementation of the marketing plan.Marketing Manager for.

Région De Paris, France

Management of VELUX brand visibility on dealers websites:- Producing and updating of content, creation of a VELUX brand page on distributor sites (inspirational content, advice, product sheets): video, advertorials, etc...- Supporting and provinding recommendations for SEO strategy and traffic acquisition. - Enriching the customer experience throughout the.

Massy

- Design and implementation of a planning tool from the drafting of specifications through to deployment: scoping workshops, development monitoring, team training, etc.Interconnected planning tool for centralized management of stocks and exclusivities for 40 media. Tool equipped with an alert and reporting system to ensure proper monitoring of the.

Massy

• Advertisers: Unilever, P&G, Henkel, Coca-Cola, Mondelez, Lactalis, Heineken, Kronenbourg...- Supporting brands in their online and offline visibility strategy by implementing and monitoring their advertising campaigns.
• DIGITAL: Creation of brand spaces, Shop in Shop, Landing Pages, Display campaigns, RTB operations, Format Impulse and Searchandising;
• CRM: Couponing operations, mailings, targeted emailings;
• PRINT: Carrefour… Show more Advertisers: Unilever, P&G, Henkel, Coca-Cola, Mondelez, Lactalis, Heineken, Kronenbourg...- Supporting brands in their online and offline visibility strategy by implementing and monitoring.
• PRINT: Carrefour group catalogs and magazines;
• IN-STORE: In-store promotions and point-of-sale displays;- Advertiser and Media Agency relationship management: briefing, sales support, implementation of operations and reporting of campaign results. - Management of.

Massy

• Advertisers: Moët Hennessy Diageo, Bacardi, Heineken, Kronenbourg, Union des Vignerons du Luberon, Coca-Cola, Unilever, P&G, Henkel, L’Oréal, Garnier…
• Setting up and following up the production of advertising campaigns: managing the relationship with advertisers, internal and external communication for the creation of supports | End-of-campaign reports, performance.
• Implementation of new tools | Setting up processes to optimize the organization of the agency.
• Managing… Show more Advertisers: Moët Hennessy Diageo, Bacardi, Heineken, Kronenbourg, Union des Vignerons du Luberon, Coca-Cola, Unilever, P&G, Henkel, L’Oréal, Garnier…
• Managing national projects (implementation of new till rolls). Show less

Région De New York City, États-Unis

• Clients: Marc Jacobs, Michael Kors, Carolina Herrera, Diesel, Ralph Lauren, Oscar de la Renta, J. Mendel…
• Managed logistics and sales administration.
• Managed internal and external communication: Press release | Communication supports and sales arguments | Press Book.
• Led marketing studies and analysis: Production of a report on Solstiss DNA | Recommendations for the creation and the setting up of a new website.
• Worked on a project rewarded by Adetem: 3rd place over… Show more Clients: Marc Jacobs, Michael Kors, Carolina Herrera, Diesel, Ralph Lauren, Oscar de la Renta, J. Mendel…
• Worked on a project rewarded by Adetem: 3rd place over 110 participants. Show less

Région De New York City, États-Unis

Designers: Funktional, By Zoe, Ace&Jig, Wren, Courtshop, Marna Ro, Harlyn,...Main Clients: Saks, Barneys, Opening Ceremony, ASOS, Shopbop...- Cold-calling and mailing active or potential target accounts presenting them new designers or collections and helping schedule appointments for upcoming market weeks.- Managing collections: Sample trafficking and.

Wasquehal

Private/Public Property Management: asked for intervention on the different buildings; managed relationships between owners and renters; assisted the director.

Administrative And Accounting Management Of The French Groupe Carrefour France

Conducted studies in order to improve the productivity of the differed payments department:o Analyzed the results of 2010, determined the most common problems with the delivery of the billsand the registration of differed paymentso Established guides for the employees and the customers to remember them the procedure to followo Made recommendations for the.

Master In Management

Sept - Dec 2011: Lille campus, FRANCE Jan - Apr 2012 : Raleigh campus, NC - USA : specialization in International Business - Doing.

Master Of Science (Msc), International Business - Doing Business In North America, Gpa: 3.4

Semester of MSc International Business - Doing Business in North America Global Initiative Training Program Elective courses.

Bachelor'S Degree In Management

Preparatory Class, Filière Economique Et Commerciale Voie Scientifique

"A Level" With Honors

Activities and Societies: Member of the Student Board, Class President