- Develop & execute strategic social media marketing plans and content creation - Analyze ongoing performance through data reporting that aligns with KPIs for the industry, CPC performance metrics, and market-specific targets

-Promoted to focus on sales for the company's third business AKT.-AKT East Austin is the third franchise in a local Husband and Wife Xponental franchise team along with Cyclebar West 5th and East Austin.

- Managed sales for CycleBar West 5th and East Austin locations- Responsible for 20% of all person-person membership sales from April 2022-February 2023 - Promoted from front desk sales to sales manager in two weeks

-Managed the creation and deployment of all customer journey communications: email, SMS,voice, and postal; for over 600+ practice acquisitions /over 1,000,000 patients-Regulated owned channel automations' and segments' daily send volumes: 100M+ a day Oversaw the development and implementation of technical and operational CRM marketing strategies to enhance effectiveness in support of broader company objectives-Developed and recommended new email marketing communication streams and personalized email messaging based on marketing data to more effectively align company objectives with audience needs-Tracked email key performance indicators - A/B testing, opens, clicks, and engagement trends to make recommendations for optimization of the main KPI: appointments booked

- Utilize project management skills to develop strategic nutrition communications and marketing materials for clientele to be used as educational lessons, one-pagers, media content, and internal analysis - Serve as social media manager for clients by managing, monitoring, and engaging with audiences - increased Facebook following by 12.2% and average reach by 774% in 11 months- Translate nutritional research and analyses into layman’s terms for consumer distribution- Manage 5 person cross-functional team to ensure product delivery times are met

- Engineer and preside over geo-targeted trade marketing advertisements that stimulate product case sales (ranging from 60-130% based on the market) via Faccebook Ads Manager- Nourish manufacturer, warehouse, and distributor relationships managing all brand point of sale materials from research & development through Shopify purchase and logistical delivery - Project manage national in-store sampling program from activation to reporting & analysis- Develop creative programing for brand development & driving awareness- Managed the distribution of over 68,000 in-store COVID safe dry samples in 22 markets - Managed 7 vendor/agency partners interactions & collaborated on cross-functional cohesive strategies to reach brand goals

• Developed copy for and managed all national and local Instagram and Facebook accounts (seven handles/ thirteen accounts in total)• Integrated a social media insights tracker to oversee engagement levels and strategize socialmedia strategy; grew reach and impressions by 10% in 3 months.• Worked with DC adult staff and coordinated fundraising events that brought in over $800. • Assisted the Washington, DC Junior Board in fundraising activities bringing in over $1,200. • Brought in over $3,000 worth of in-kind donations, developing relationships with 10 newcompanies and organizations.• Aided in National End of Year Campaign and Giving Tuesday initiative that brought in$27,126.60 on Giving Tuesday and $84,530.22 from November 1-December 31, 2019.• Designed, distributed and, managed mass marketing email initiatives• Assisted in organizing and promoting local kids programming efforts• Volunteer Coach kids Volleyball and act as a volunteer “sub” for all DC sports when needed

Union Market Location August 2019 - Janurary 2020• Worked with community partners in creating health work events for their employees• Contacted new leads about trying the studio and learning about Orangetheory Fitness, heart ratebased interval training, and selling over 100 new memberships• Managed new sales associate training at city-wide training week.Tenleytown Location - May 2017 - December 2017Pre-Sales and Studio Opening Sales Associate

At the Washington Nationals Youth Baseball Academy:*Develop nutrition education lesson plans for 3rd-8th grade students*Engage in community outreach events and program development*Utilize technological platforms to track market attendance, headcount and sales; analyze and input market usage data for the Field of Greens market*Engage organizational partners and constituents in numerous ways and through multiple formats, including email, print and social media*Construct relevant weekly social media posts

Work with the Washington DC, Louden County, Prince George County, and Fairfax County public school systems to engage 7th graders in physical activity, nutrition education, and cognitive development activities inside and outside the classroom.

*Constituent response and interaction on day to day basis on behalf of Senator Casey*Assisted the Senator’s staff with policy research and observed leadership meetings & Congressionalvotes, attended House and Senate hearing on topics related to Healthcare, Abortion, Children’s Issues,and Domestic Violence *Draft official documents for the office of the Senator

*Collaborate with staff on conducting research on topics/prospective donors*Conduct pre-outreach and pre-proposal research on foundations. organizations, and companies for PHA to engage*Develop written and presentation materials*Conduct data entry and record hygiene using Salesforce*Assist in coordination of annual gala to be held in November*Enhance cause markting initiatives

*Introduced University Tees to campus*Organized outreach to AU Campus Clubs and Organizations*Managed customer accounts, customer service, and target areas*Social Media Promotion*$30,413.39 in sales

*Organized “Discover DC” event for freshman students*Executed residential themed events to enhance sales and customer satisfaction *Monitored and engaged in various social media platforms*Assisted with development and execution of meal plan campaigns, including oral and written presentations to various target groups*Measured results of marketing programs, and obtained customer feedback