Alexandra Ford Email & Phone Number

Center Valley, Pennsylvania, Us

Center Valley, Pennsylvania, Us

On December 29, 2020, Veran Medical Technologies, Inc. was acquired by Olympus. A member of the Global Respiratory Business Unit and participates in upstream marketing product development activities and deliverables throughout the stage gates of projects within scope of responsibility. Activities are focused on new product development, market development and pre-launch commercialization. Participates in cross-functional product development teams and assist in defining user requirements and translating requirements into specifications, marketing claims, and clinical indications for use. Has close collaboration with R&D, RA/QA, Operations, Finance, Supply Chain, and Regional Marketing.

Saint Louis, Mo, Us

Lead the commercialization of key products and services for our SPiN Thoracic Navigation System. The SPiN System is an FDA cleared, next generation electromagnetic thoracic navigational platform that assists physicians in the early diagnosis and treatment of lung cancer. Responsible for all aspects of the product lifecycle, from concept to commercialization, including product launch and post-market surveillance.

Saint Louis, Mo, Us

Worked with the Sales Utilization team to provide customer support for case coverage, troubleshooting, and technical matters pertaining to Veran’s SPiN Thoracic Navigation System™ (“System”) in a designate geography. Responsible for acquiring full knowledge of the operation, potential capabilities, and value propositions for the System and related Company products. Additionally, helped the sales organization to achieve the overall sales quota for disposable products, while driving system utilization at facilities in the geography.***2019 - President’s Club Quota Achiever***

Houston, Tx, Us

Supported a team of medical physicists and PhD students in research as they focused on the development of novel deformable modeling techniques using biomechanical models, deep learning algorithms and finite element analysis.

Supported the CNS Leadership Team in the execution of existing patient-centric programs and served as a resource to assist in carrying out various administrative duties. This position provided assistance in all phases of project management including, but not limited to: data analytics, reporting, case study development, and public relations.