Alexandra G. Email & Phone Number

New York, Ny, Us

Westport, Connecticut, Us

Communications:• Create and publish compelling and cohesive content to demonstrate the evolution of Simply Smiles and tell the organization's story and evolution: from a community development organization to its focus on building villages of foster homes for indigenous youth, families and communities.Implement and manage all marketing and communications infrastructure for theorganization.• Design and implement targeted communications campaigns that highlight and publicize the organization's Children's Villages in Oaxaca, Mexico and on the Cheyenne River Sioux Tribe Reservation in South Dakota.• Manage and initiate engagement with press and media contacts.• Maintain and update organization's website.• Manage all social media platforms (Facebook, Instagram, Twitter, LinkedIn) and leverage follower interaction to encourage greater participation in Simply Smiles programming.Fundraising/Development:• Spearhead fundraising campaigns and corresponding marketing campaigns, including the annual Keep Hope Alive fundraiser, annual EOY appeal, and short-term fundraisers. • Successfully transitioned our 2021 Keep Hope Alive fundraiser to fully virtual, including the creation of a user-friendly mobile/tablet pledge app, a responsive giving summary, and management of twelve (12) 1-hour virtual events. These efforts helped to raise $750k+, the largest raised for the organization to date.

Westport, Connecticut, Us

• Manage and oversee the organization's day-to-day operations during the founder and president's six-month sabbatical, including management of staff and programming in Connecticut and Children's Villages in Oaxaca, Mexico and South Dakota.• Maintain existing partnerships and facilitate new opportunities for programming and engagement to support our Children's Village in Oaxaca, Mexico.• Fulfill grant and funding reporting obligations, and explore new grant writing opportunities.• Serve as primary point person for presentations and public relations with supporters and members of the Simply Smiles community.• Communicate regularly with the organization's board of directors.

Westport, Connecticut, Us

Creation and implementation of a marketing/communications infrastructure for the organizationSupport of the organization’s rebranding, including the Simply Smiles website and marketing materials

Serve as a grant reviewer for the Northeast Sustainable Agriculture Research and Education (SARE) Farmer Grant Program. Reviewers look to fund projects that are well-designed to meet proposed objectives (e.g., exploring new ideas or techniques; applying known ideas in new ways) and promise the greatest benefit to farming communities.

Write and self-publish a monthly newsletter about food, farming, and actions for readersCollaborate with farms & small businesses on web design, creative marketing and communications solutionsProduce original content on sustainability, including healthy living and social justice initiativesShare local and sustainable food resources to serve as an educational tool for readers and clients

Feature articles on a range of topics, specifically sustainable agriculture, wellness, and personal profilesResponsible for pitching original story ideas and social media contentStrengthened portfolio and developed in-depth knowledge of agricultural policy and local food systems

Developed social media and marketing materials to show program impact and broaden community reachActively recruited and broadened School's prospective student base by fostering relationships with local high school and trade school counselorsIdentified and cultivated partnerships with key donors and community members to aid in program development and expansion effortsCoordinated farm-to-kitchen programming for students by tapping into rich agricultural community of Western Connecticut

Westport, Connecticut, Us

Built a first generation community garden and implemented healthy living programs, with a focus on behavioral and mental health initiatives, on the Cheyenne River Sioux Tribe ReservationGenerated original cross-media marketing material to support campaigns, fundraisers, and awareness of Simply Smiles efforts on its project sitesOversaw database transition and initiated more efficient donation and campaign outreach systems

Harvested winter greens and organized storage crops for winter markets and retail accountsRedesigned the farm’s website to make it more user-friendlyUpdated financial and contact data for a 300-member CSA

Managed all operations of a diversified farm, from greenhouse propagation and field work to sales at farmers’ marketsOversaw marked growth in CSA program membershipExpanded Hunts Brook’s digital presence through full website overhaul, creating engaging newsletters for shareholders, and fostering consumer interaction on Facebook

Experience in all areas of production on a 20-acre certified-organic farm: greenhouse propagation, field maintenance, and harvest work; selling produce at area farmers’ market throughout ConnecticutDesigned and created promotional materials, including a blog, brochure, and Facebook pageCoordinated wholesale orders, inquiries, and deliveries

Bachelor Of Arts (Ba) - Summa Cum Laude, Major: English/Journalism; Minors: Environmental Studies, Politics

Master Of Science (Ms), Sustainable Food Systems