Alexandra Kiseleva Email & Phone Number

Moscow, Ru

Moscow, Ru

- Utilising advanced statistical analysis techniques to identify trends and patterns in historical data and market insights, to drive gross merchandise value (GMV).- Leading a virtual team in business efficiency projects, involving marketing, commerce and operations departments and cross-functions on geo-analytics, auto-order, and delivery cost management.- Managing the data collection and analysis activities for marketing, promotion, seasonality, offers and more, reducing project planning cycle time and a creating more reliable basis for decision-making.- Commencing city review processes to improve unit economics and quality metrics.

Москва, Москва, Россия

- Spearheaded and executed projects focused on assortment matrices within FMCG categories, increasing goods availability by 15% and GMV by 10%.- Successfully launched and led projects on assortment formation methodology and inventory management analyses within FMCG categories, optimising product offering and driving customer engagement.- Applied logistics analytics techniques such as seasonality in forecasting to calculate and control demand, service levels and SKU forecasts, optimising inventory management and reducing stockouts by 10%.- Established a marketing collections system within the business unit, enhancing customer experience and driving growth by approximately 3%.- Proficiently utilised MS Excel, SQL and Power BI for data analysis, reporting and visualisation, generating actionable insights and executive-level reports.- Conducted in-depth analytical research to provide data-driven insights and practical recommendations, contributing to informed business decisions.- Led and managed a team of 4 analysts, ensuring their effective performance and fostering a collaborative work environment.Timeline:Group Leader of Special Projects, Commercial Analytics Department: Apr 2021 – May 2022 Senior Analyst: Oct 2020 – Apr 2021 Commercial Analyst: Jan 2020 – Oct 2020 Commercial Department Intern: Sep 2019 – Dec 2019

Москва, Москва, Россия

- Identified and proposed regular corrective measures for production and distribution processes, leading to a reduction in delivery errors and enhanced on-time delivery performance.- Demonstrated strong technical competencies in SAP ERP/BW and Anaplan, leveraging these tools to streamline data analysis processes, forecasting and reporting, improving operational efficiency.- Collected data to create a promotional library for key company clients by leveraging a mathematical model and Power BI, resulting in a significant reduction in promotional planning time.- Collaborated with international colleagues from Poland to implement an effective communication system, facilitating efficient information flow.

Москва, Москва, Россия

- Assisted in the installation, configuration and troubleshooting of software applications for end-users, reducing average response time for software-related issues.- Successfully translated and localised technical documents, ensuring accessible information for Russian-speaking members and facilitating effective communication.- Supported the day-to-day operations of the IT department, including hardware and software inventory management, equipment maintenance and user support.