Founder And Managing Director
CurrentConsulting & Coaching in sustainable journey, positive impact, organisation purpose and responsible leadership. Expert in B Corp and Permaentreprise. Climate Fresk and Ocean Fresk.
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Alexandra Lutt is listed as Consulting & Coaching in Sustainable Strategy. Expert in B Corp, Purpose Driven Organizations and Permaentreprise. Founder of UKA Partner. at UKA Partner, based in Greater Paris Metropolitan Region, France, France. AeroLeads shows a matched LinkedIn profile for Alexandra Lutt.
Alexandra Lutt previously worked as Founder and Managing Director at Uka Partner and Coach and Facilitator for Leaders at Convention Des Entreprises Pour Le Climat. Alexandra Lutt holds Marketing, Sports Management from Escp Business School.
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I’m more than ever convinced that we can all act a more sustainable way, and that companies must tackle some of our global environmental and social challenges. This is why I’ve now decided to commit my energy and competencies to help companies build more sustainable and inclusive businesses and make their strategy and actions more meaningful and their teams more engaged.I offer various services :- Collaborative workshops to understand Climate Change (Climate Fresk)- Trainings on Sustainable Marketing and Responsible Leadership- Recommandation on company strategy and purpose through Collective Intelligence workshops- Recommandation of roadmaps and action plans- Support to get BCorp certification - Coaching to get through transformation process (individual and collective)I rely on an extensive experience, working in various industries (FMCG, Retail, Food and Services, Travel) in France and in the United States and have developed multiple skills as :- A member of Leadership Teams, leading the company strategy and performance- A Marketing Leader, developing strong brand positionings, strategies and communications- A manager of large teams, developing people and driving change in, sometimes, very difficult context- A certified Coach (ICF, MBTI, Appreciative Inquiry…)Every little step matters, and we can’t afford to wait any longer. When do we start ?https://www.uka-partner.com/
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Ville De Paris, Île-de-France, France
Consulting & Coaching in sustainable journey, positive impact, organisation purpose and responsible leadership. Expert in B Corp and Permaentreprise. Climate Fresk and Ocean Fresk.
France
The "Convention des Entreprises pour le Climat" gathers CEOs from all sectors and from all company sizes to accelerate the transition to a more sustainable economy. A 8-month journey to change mindsets and drive actions.2021-2022: Coach Facilitator - first National CEC2023: Coach Facilitator - Alps territory
Ville De Paris, Île-de-France, France
Climate Fresk is the most powerful tool for providing a quality climate education that is accessible to anyone and can be scaled quickly within an organisation or community.Based on Collective Intelligence and IPCC reports, the Climate Fresk enables both individuals and organisations to take a step back and understand the systemic nature of the challenges.
France
La Fresque de l'Economie Circulaire propose une expérience collective pour comprendre les enjeux de notre système linéaire actuel et découvrir les opportunités proposées par l'économie circulaire.
Paris Area, France
Lead the Brand strategy and marketing plan for the newly introduced TUI Brand and local product brands (Club Marmara, Nouvelles Frontières, Club Lookéa…). Member of the Management Committee Define and implement TUI brand launch in France to build awareness with a 360° plan: offline and online media - Search & Acquisition, Affiliation, eCRM, Social Media.
Paris Area, France
Lead the Marketing strategy to drive sales and build KFC brand Team of 14 people - Leadership Team member Built a revised strategy to increase brand relevancy and preference: new Advertising strategy, Offline and Online Media, Social Media, PR, Sport Sponsorship (French National Football team) Increased trafic and sales through a strong 360° retail.
Paris Area, France
Lead Sales development and brand image via an efficient Marketing Calendar (10 campaigns / year) Developed Offline and Online Advertising and Media strategy (6 TV copies / year, outdoor postering, radio, digital, social media…) Recommended and implemented Sales strategy: Value, Promotion, Pricing, Trade Marketing… Managed a team of 5 Results: Quick.
Paris Area, France
Developped Client Strategy to increase sales and profit on point of sales Identified growth drivers: promotions, best skus range and in-store merchandising for key customers (Intermarché, Systeme U and Carrefour) Convinced and negociated Marketing plans implementation with customers Results: Reached Market Share and profit goals, SoM growth above.
Paris Area, France
Recommended and implemented a relevant brand strategy to grow the 2 very different product ranges and build a strong Masterbrand Re-defined Schweppes Masterbrand positioning based on relevant Consumers Insight and Market Research Re-launched the full Marketing mix: Advertising, Media, PR and Events, website, packaging, innovation platform in Mass.
Greater New York City Area
Senior Brand Manager NEW INITIATIVESRecommended and managed new brands / categories launches in the US Market Analyzed ROI and best Marketing Strategy to introduce a new brand / new category (positioning, offer…) Launched VEET Depilatories in the US market (Walmart, Target et Drug Stores) in collaboration with the global team and built Year 2.
Paris Area, France
Managed JEX, then BARBARA GOULD and VEET brands.Datas analysis and recommendations.
Activities and Societies: Bureau des Elèves, Ski Club
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Alexandra Lutt works for UKA Partner.
Alexandra Lutt is listed as Consulting & Coaching in Sustainable Strategy. Expert in B Corp, Purpose Driven Organizations and Permaentreprise. Founder of UKA Partner. at UKA Partner.
Alexandra Lutt is based in Greater Paris Metropolitan Region, France, France while working with UKA Partner.
Alexandra Lutt has worked for Uka Partner, Convention Des Entreprises Pour Le Climat, Escp Business School, La Fresque Du Climat, and 2Tonnes.
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Alexandra Lutt holds Marketing, Sports Management from Escp Business School.
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