Marketing activities- Researching and developing marketing plans- Developing demand generation and customer retention strategies- Analyzing end-user requirements and suggesting system improvements- Adjusting existing marketing activities based on statistics analysis- Identifying leading trends in the market - Developing email campaign strategies- Designing and setting up email campaigns (MailChimp)- Promoting company brand via social networks, corporate blog, email campaigns- Creating advertisements, software release announcements- Website content development (advanced user of Tilda)- Marketing content development (press-releases, product presentation, conference calls)Sales activities- Leading full sales cycles from the lead engagement to license delivery- Direct communication with potential and existing clients; client engagement- Processing direct and indirect sales- Ability to handle negative customer request- Experience in Customer Relationship Management (Zoho CRM)- Strong customer communication skills (online chats, emails, phone calls)

- Creating user guides in Help&Manual (EN)- Creating notes, readme, whitepapers, release announcements (EN)- Creating visual materials for the website and documentation- Creating presentations in PowerPoint- UX-writing- UI-testing