Alexandra Utun Email & Phone Number

Malaysia

Current client: Pierre Fabre SingaporeBrand: Eau thermale Avène, Klorane, René Furterer, A-Derma Previous client: Adidas MalaysiaSupporting the Key Account Manager in driving e-commerce sales growth for adidas on Lazada and Shopee.Collaborating on designing and executing high-impact promotion campaigns to substantial increases in client’s sales. Ensuring optimal product presentation and visibility across diverse channels in Lazada and Shopee.Advising clients on e-commerce strategies, providing insights into merchandising and promotion planning. Working seamlessly with internal teams (tech, customer service and store operations) and external partners (marketplaces and warehouse) for operational efficiency.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Developed and implemented successful online and offline campaigns, driving a 5-10x increase in Gross Merchandise Value (GMV) by identifying unique selling propositions and communicating them effectively through social media, push notifications, and email newsletters.Coordinated monthly sales carnival from ideation to execution as part of offline campaign strategy.Represented marketing department in monthly webinars with Public Gold's Dealers Network Seller and Seller Conference, providing in-depth information on latest and upcoming promotions in PGMall.Collaborated closely with Media and Creative teams on all projects and productions.Skills and Achievements Gained:Developed skills in creating effective online campaigns to drive traffic and increase sales.Gained experience in event ideation, coordination, and execution.Learned how to communicate effectively with cross-functional teams to ensure successful project outcomes.Developed presentation skills through representing the marketing department in webinars.Gained experience in budget management and adhering to project timelines.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Provided prompt and efficient service to PGMall Sellers, Merchants, and Dealers, including the appropriate escalation of Sellers' issues.Skills and Achievements Gained:Developed skills in customer relationship management and complaint management.Gained experience in using Zendesk and developing standard operating procedures.Improved customer service skills.

Kuala Lumpur, Malaysia

Liaised with a digital marketing agency and oversaw digital marketing campaigns, including SEM and SMM, thereby increasing web traffic by 50% and generating about 300 new app downloads every month.Worked closely with the internal marketing team to drive and achieve performance objectives on social media marketing, increasing following on Facebook and Instagram by 10% in three months.Reviewed the performance of digital marketing campaigns, initiated reporting for all campaigns, and drafted weekly reports using the reporting tool.Acquired insight into online marketing trends and kept strategies up-to-date.Interacted with users and responded to social media messages, inquiries, and comments.Skills and Achievements Gained:Developed skills in search engine marketing, hands-on training, marketing, customer service, and social media marketing.Gained experience in reporting and analyzing campaign performance.

Petaling Jaya, Selangor

Client List: Maxis, Philip Morris Malaysia, Scania, IsuzuPrepares event timeline, event order and requirements checklist for the team, vendors and clients.Personally in – charge of coordinating event needs between vendors and operation team on the event.Responsible to ensure all services, equipment and materials required for the event are available and prepared accordingly.Oversee logistics, event set – up and tear down.

Miri, Sarawak

Recruited around 200 polling agents and counting agents (PACA), organized training and mobilized the PACAs to their respective polling station. Set up, managed and post updates on official PKR Parlimen Miri P.219 Facebook page.Conducted research and performed data analysis on previous P.219 Miri general election results and political climate on local and state level to create appropriate campaign strategies and messages. Assisted in managing and training a group of 6 volunteers and completed WhatsApp blasting to around 45,000 votersAssisted in planning campaign events; among of them political rallies and Chinese New Year open house.Assisted voters in checking polling locations.Attended The International Republican Institute's (IRI) Political Communication Workshop. Attended Training on Political Digital Marketing.Assisted with administrative tasks such as phone calls, photocopying and writing official letters.

Jalan Badruddin, 93000 Kuching, Sarawak

Provide research and administrative support to Molecular and Microbiology laboratory.Assisted in conducting experiments on isolation and identification of actinomycetes from three ecosystems in tropical peatland of Sarawak using both microbiology and molecular methods. In addition, collecting environmental samples (water, soil and gas) and conducting on-field carbon dioxide dilution and analysis for the greenhouse gas studyTrack laboratory inventory and reagent use. Request supplies to Research Officer when necessary.In-charge of office supplies and printers ink cartridges inventories; Prepares tender, requisition and submits orders for purchase.Created, maintained and updated sample registration records and file.