Profoundry is a unique Canadian group that is focused on building a more sustainable, prosperous and socially just future in a generation. It encompasses four impact-driven organizations: Delphi (sustainability and ESG consultancy), GLOBE Series (event agency), CBSR (non-profit membership association) and Leading Change Canada (youth non-profit). I oversee the team that (1) designs and delivers the B2B marketing and communications programs across these four organizations, with a strong emphasis on content and partner marketing, (2) works with our corporate clients on reporting and disclosure, and (3) supports executive and change communications. Extensive experience developing strategies and content across a range of topics with partners from the public and private sectors.

Offering strategic communication services, I successfully built a strong base of international clients from the public and private sectors. Projects included developing a sustainability communications plan for the University of Calgary; providing advice on strategic positioning to a leading Canadian cleantech accelerator; serving as the North American communications lead for the 3GF 2016 Summit, a global sustainability forum hosted by the Danish government; and working with the Government of Thailand to implement a voluntary GHG reporting program funded by USAID. I was also on long-term retainers with two organizations:• Director of Marketing and Communications, GLOBE Series: GLOBE Series has been the preeminent convenor of sustainability events in Canada for 30+ years. I oversaw the team that developed and implemented the marketing communications programs for the Clean Energy Ministerial 10/Mission Innovation 4 (CEM 10/MI 4) in partnership with NRCan, Metro Vancouver’s Zero-Waste Conference, and the 2021 Climate Adaptation Summit. • Director of Special Projects, The Climate Registry: After I left my full-time role with The Climate Registry to start my own consultancy, they kept me on to provide strategic communications advice on diverse client projects. These included the Green Together Collaborative, a coalition of California-based organizations; the National Energy Efficiency Registry; and the Water-Energy Nexus Registry in partnership with CalEPA. I was also the lead on issues management and media relations for the annual U.S. sub-national delegation to the UN Conference of the Parties (COP) in Copenhagen, Cancun, Madrid and Glasgow, which included working with state and corporate partner media teams.

The Climate Registry is a high-profile U.S.-based NGO that was founded by states and provinces and operates a GHG reporting program used by hundreds of organizations across North America. I was brought on board to be the face of TCR in Canada, with particular responsibility for building relationships with the federal and provincial government representatives on TCR’s Board of Directors. I also provided communications advice and direction on a wide range of initiatives including the Climate Registered program, which was launched with the endorsement of Governor Arnold Schwarzenegger and Premier Gordon Campbell at COP15; and the U.S.-based Climate Leadership Awards and Conference, in partnership with C2ES and U.S. EPA.

At the time I worked for them, IAG was the largest publicly listed general insurance company in Australasia, employing over 10,000 staff across three continents. I built IAG’s internal and external sustainability profile via an extensive communications and media campaign, resulting in the company being recognized as one of the Global 100 Most Sustainable Corporations at Davos in 2007 and listed on the Dow Jones Sustainability Index. I also led a cross-functional team that delivered a high-profile event featuring former U.S. Vice President Al Gore; facilitated the sustainability reporting and review process (resulting in a GRI award); and worked with our four business lines to build awareness of product and partnership opportunities associated with sustainability.

In this role I was responsible for engaging 10,000+ staff across Australia, New Zealand and the UK. Activities included extensive change management (multiple restructures, process changes, etc.), digital engagement, and executive communications and events. I also designed and led the delivery of the first-ever CEO Forum.

I was appointed by IAG’s executive team to lead a cross-functional team that was responsible for internal and external communications following a major acquisition that doubled the size of the organization.