María Alexandra Cobos Herrera Email & Phone Number

Bogotá, Distrito Capital, Colombia

Área Metropolitana De Bogotá D.C.

Bogota, Colombia

- Trafficking campaigns through platforms like Google Campaign Manager and Innovid. - Create brand suitability profile for the campaigns on Double Verify. - Create and set daily reports.

Medellín, Colombia

• Creator of strategies for companies. • Content creation coordination with the different teams involved. • Responsible for monitoring results and implementing strategy and content.• Direct contact with customers.• Recognized by customers for fast and efficient customer service.• Responsible for execution and launching projects for companies in countries such as Panama, United States and Colombia

Barcelona, Cataluña, Spain

Responsibilities - Creator of strategies for social networks such as instagram and Facebook. - Design and create artwork for networks and campaigns. - Responsible for creating and organizing the CRM of the company through the no.crm tool. - Responsible for analysis and presentation of results, in addition to generating hypotheses based on results obtained and suggesting changes for better results. - Respond in social networks to potential customers who showed an interest in the company. . Achievements: - I managed to organize the manual information that was had of customer contacts in a CRM system, where it was possible to organize the information in a better way to have an optimal use of customer purchase information. - I was able to improve engagement and interactions with publications by 30%. - I was able to create a report that showed the environment in which the company was and the points of opportunity in this, based on the analysis of the results obtained from campaigns and consumer trends.

Barcelona, España

Responsible for email marketing planning for client promotions such as Emirates, Qatar or destinations. • Use salesforce to build templates and plan mailings. • Review and present results and create assumptions.• Be responsible for the organization and improvement of communication between Media Services and CRM.

Maestría En Marketing, Marketing

Administradora De Negocios Internacionales, Business Administration And Management, General