Alexandra Pate, Ms Email & Phone Number

Orlando, Fl, Us

Winter Park, Florida, United States

Sacramento, California

Responsible for all logistical aspects of events, worked closely with Sacramento organizations, breweries, vendors and local event coordinators to organize and oversee events held at The Barn. Ensured that the scheduled events were successful, impactful, and cost-effective. Key Responsibilities:Event Program Creation: Developing & executing events from proposal through execution, inconjunction with the management team at the Barn and the Marketing department. Creating &developing a strategic program outline for 2020 events & activations. Establishing eventrevenue goals. Developing, communicating and maintaining community relationships.Event Management: Managing operational & administrative functions to ensure deliverablesare timely met and effectively communicated. Providing leadership, direction, support &motivation to your team. Responsible for proposing & adhering to all event budgets. Analyzeevent metrics such as profit & loss statements. Review all event invoices for accuracy. Keeporganized records of event documents and reports.Event Logistics: Coordinate services for events, such as operating online ticket sales, orderingequipment, scheduling staff, working with vendors and community partners, filing legalpaperwork, etc. Monitor event activities to ensure compliance with all regulations & laws, clientsatisfaction and resolution of any problems which may arise at the event. Manage eventcontracts, insurance certificates, and necessary permits.

Parkland, Florida

Planned, coordinated, supervised, conducted and evaluated a wide variety of recreation programs and eventsReceived and reviewed special event permit applications for the entire City and issued permits for events, filming, and programsGathered new sponsors and encouraged current sponsors to renew (over $100,000 per year) by proving the value with continued growth and improvement of special events as well as the benefits for their businessComposed correspondence, prepared staff reports, kept records, and made presentationsWorked closely with other City departments to prepare for and execute special events as well as maintained supplies and equipment Negotiated contracts with companies for outside services associated with special events and recreation programsMonitored, tracked, gave advice and recommendations for a special event budget of over $300,000 per yearFacilitated the design of marketing materials and strategies for improving attendance and community awareness of City offered eventsDeveloped and maintained a working relationship with a wide variety of people, organizations, and cultures, business leaders, schools, service clubs, media, religious organizations and senior citizen groups.Conducted outreach to all segments of the community to identify and support the creation of innovative programs and provide opportunities to involve and integrate the residents Consulted with various advertising and media outlets including local magazines and radio stationsUpdated City website and calendars including special event pages Worked with Chief Communications Officer and Chief Administrative Officer to keep all communications, marketing, and operations consistent

Oakland Park, Florida

Worked with the city and local vendors to plan and execute three festivals per year bringing over 5,000 attendees eachCreated, implemented, and oversaw events in the tap room and banquet event spaceDoubled sales on slower nights by incorporating new and exciting events and promotions Assisted with writing monthly newsletters and blog postsEstablished and maintained excellent working relationships with members of the local hospitality industry such as wedding vendors, venues, food trucks, beer distributors, and local corporationsReceived and responded to over 80 private party and reservation requests per monthMaintained website, social media, and in house promotions to ensure the content was current and engagingProficient in Microsoft Office, Cater Ease and Gather

Oakland Park, Florida

Responsible for employee scheduling, conduct, hiring, firing and managing a staff of over 30Kept website and staff up to date with menus, upcoming events, and company informationLead all new hires through training with self-created employee handbook including company history, product knowledge, expectations, and position breakdowns

Coconut Creek, Florida

• Training and Leadership o Provided thorough General Manager and Product Manager training for corporate hires with a self-created training manual used by stores nationwideo Proficient in Excel, Word, PowerPoint, and Alohao Managed 30 employees and three Product Managerso Responsible for payroll, employee scheduling and conduct, hiring and firingo Lead all new hires through intensive two week beer school• Events and Marketingo Established and maintained excellent relationships with members of the craft beer industry (i.e. distributors, brewery representatives, local bar managers and owners)o Worked with distributors to execute unique and educational brewery spotlight and tasting events that boosted sales up to 10% over the previous weeko Directed the organization of annual block party events grossing over $30,000 per evento Communicated via three social media outlets multiple times per dayo Managed the store website and weekly newsletter• Inventory and Loss Preventiono Instituted new practices to enhance efficiency and lower cost of goods to 25% while maintaining quality of producto Took weekly and monthly inventory for thousands of products to calculate cost of goods soldo Altered selling prices according to changes in distributor cost

Master Of Science In Hospitality And Tourism Management (Ms), Hospitality & Tourism Management

Bachelor Of Science In Hospitality Management (B.S.), Hospitality Administration/Management

Activities and Societies: Pi Beta Phi