Alex Frank Email & Phone Number

Paris, FR

Chicago, Illinois, US

Paris, FR

Category Management for Danone Yogurt Business Unit - managing Plant Based Yogurt (Silk and So Delicious)

Paris, FR

Paris, FR

Paris, FR

Paris, FR

• I worked as a Junior Account Executive at LaForce + Stevens, a leading marketing and communications firm that provides innovative strategies for the world’s top brands in retail, technology, fashion, luxury, home.
• Develop and implement PR, marketing, digital and social strategies, securing traditional and new media in global, national and regional outlets across print, online and broadcast media.
• Create and maintain media lists, handle routine press inquires, foster ongoing relationships with key contacts in relevant industries, actively pursue new media angles and story opportunities
• Responsible for daily account management activities, such as media monitoring, reporting on client news and trends, creating agendas, recaps and status reports
• Strong knowledge and experience with social media through daily content creation and integrated social campaigns with top tier influencers
• Plan and lead a number of media/ influencer trips and experiences

Los Angeles, California, US

• I worked as an Lifestyle Account Coordinator at BrandLink Communications, a full-service media relations, marketing and special events agency that focuses on the luxury, consumer goods, fashion, beauty, hospitality.
• Worked to secure print, online and broadcast placements in regional and local media outlets.
• Monitored and tracked placements, researched new media opportunities, created and maintained outreach lists
• Drafted press materials including press releases, fact sheets, press recaps, clippings and decks
• Coordinated and executed large scale events including the 2014 Maxim Super Bowl Party, Eddie Bauer Adventure Suite at Sundance, Marc Jacobs Pop up Tweet Shop, MLB Allstar Kick-off Event, Relais & Châteaux Luncheon and.
• Created a college brand ambassador program managing 5 students from across the country

New York, US

• I worked as a Public Relations and Events Intern for Barneys New York; a leading luxury retailer committed to providing customers with the best in women and men's fashion, beauty and home specialty products.
• Completed a 10- week internship program specializing in Public Relations and events
• Assisted PR manager with tasks including monitoring and clipping press, fulfilling high res image and credit requests, editor mailers, organization of press closet, creating monthly press recaps and administrative duties
• Facilitated store pulls with editors and stylists, checked samples in and out of store inventory for PR pulls and tracked sample returns
• Assisted in planning and executing all in-store and press events including event preparation, staffing, check lists, and event follow-up
• Worked with marketing team and buyers to create, coordinate and distribute the 2013 Holiday Look Book

New York, New York, US

US

• I worked as a Marketing intern at Manhattan Magazine; a luxury lifestyle publication covering fine dining, design, entertainment, fashion and travel.
• Helped create local brand awareness through new opportunities and research
• Assembled Media Kits and distributed magazines to major clients in Manhattan
• Helped manage and update the magazine’s social media outlets and website calendar of events
• Assisted with event management, VIP relations and securing talent

Bachelor'S Of Science, Public Relations

Education record