Alexandra Gibou Email & Phone Number

Nantes, Fr

Région De Nantes, France

Création et lancement de la marketplace omnicanale de seconde main dédiée aux chaussures.La seconde main en un claquement de doigts : www.claquettesmarket.com60 corners en France et un site internet qui proposent des chaussures de seconde main et des chaussures reconditionnées.En charge du développement des nouveaux business circulaires comme la location (Atelier Bocage), la réparation, etc...

Région De Paris, France

En charge de la communication sur les events de la marque :- Relation media : présence des médias sur place et organisation des voyages de presse - responsable des partenariats medias- Production de contenus events : teaser, social clip, live...- Digital brand experience and brand content : édito et contenus sur les plateformes dédiées, jeux- Identification, brief, coordination et suivi avec les agences, photographes, vidéastesWorld series :Red Bull Crashed Ice - Marseille (Ice cross downhill)Neymar Jr's Five - Paris (Football)Events participatifs :Red Bull Tout Schuss (ski)Red Bull Font&bleau (escalade)Red Bull 400 (fitness/crossfit/running)Title events:Red Bull Bowl Rippers (skate)

En charge de la communication sur les projets culture chez Red Bull.Red Bull Flying Illusion : 1 mois de tournée dans toute la France (Zenith)Red Bull BC OneRed Bull All Stars TourRBMAOpération spéciale avec Bigflo et Oli. Les consommateurs pouvaient jouer à un concours via la canette Red Bull édition limitée Bigflo et Oli et gagner un concert privé dans leur ville :- élaboration du jeu concours et de la canette- mise en place d'un mini sité dédiée- gestion des consommateurs- réalisation d'un évènement privé sur mesure et relai de communication...

Région De Paris, France

In charge of the brand digital communication and experiences for the CONVERSE brand in NIKE.inc group. My missions :- Brand content (photos, videos production and editorial content)- Digital (editorial, display, media relationship)- Social Media (Converse channels)- Event (conception and production)- online media partnership I'm also in charge of the music program named Converse Avant-Poste.The mission is to find young artists to help them to grow up with a professional music team.- Communication around the program - Package of communication for bands- showcases at Café Charbon (Paris)- Rehearsal session at La Fleche d'Or- Recording sessions at Ferber Studios (Paris)- Big live in mythical music venue in Paris (Olympia and La Cigale)Bands : Hollydays, KillASon, Her, Anna Kova, Be Quiet, Malca, Last Train, Encore!, etc..

In charge of event projects- Development of customer recommendations- Council, monitoring and coordination of operations- Customer Relationship- Constant relationship with the creative and production teams.Budgets: Skoll, DSCR and competitions Competitions projects:- Brainstorming,- Strategic recommendations. (English and French)

France

In charge of Heineken French Music Program « Green Room Session » and Football program "Star Experience"Event / Communication Brand content and Digital Build mid-term strategic plans on Heineken Music- Digital activation: Daily update of greenroomsession.fr and start experience >> BRAND CONTENT- Festival activation (stage branding, pop-up stores), bar and club tour, concert halls activation) --> Festivals (Solidays, We Love Green, Eurockéennes de Belfort, Calvi on the rocks, I Love Techno…)- On-Trade & off-Trade marketing promotions (POS, POI, promotional kits)- Concert Halls (Cigale, Zénith de Paris…), product placements for influencersReport & evaluate the performance of each projectBudget skills on SAP software

Région De Paris, France

Management of client projects:- Development of customer recommendations- Council, monitoring and coordination of operations- Customer Relationship- Constant relationship with the creative and production teams.Budgets: Opel, 1664, INPES, Purina DuoDelice (Award Grand Prix Stratégies)Competitions projects:- Brainstorming,- Strategic recommendations. (English and French)

Nantes

Elaboration of press release and journalistic relation.Web and social media communication.publication in Pulso Matic, 20 minutes Nantes, Prun radio, le boost, kostar.

Région De Paris, France

management of communication campaign for Néodis and Novartis.Creative debriefing, elaboration and creation for Neodis website.

Région De Paris, France

Creation of the new team for Brand content. Market study.Prospecting to Tv channel.Writing for brand content and communication agency.

Saint-Herblain

My first year I worked at the cash desk and counter. In this post I have make of the reception and the fast sale.My second year, have to work on the cashdesk but also as councillor in an office. I have make of the banking sale of products and the services

Master 2, Brand Communication

Activities and Societies: strategy, innovation and creativity, brand and design, ...

Master 2 Business School, Event Organization

Activities and Societies: cultural tourism, media relations and social media, managing cultures and influencing people, strategic.

Master 1, Communication 360°

Activities and Societies: Consumer and marketing research, consumer behavior, brand content, report, study of the relation between.

Bachelor'S Degree, Communication & Advertising

Activities and Societies: event organization, brand communication, basics of communication theory, media (photo, video), psychology.