Alexandra Graham Email & Phone Number

New York, United States

Run all social media channels. Create & maintain website. Create content and graphics for all marketing materials. Creative direct, style, and coordinate allphoto shoots. Responsible for building and coordinating all influencer relationships. Planning of various marketing events. Handle all digital advertising and partnerships. Handles sales of all specialty store accounts.

Create a social media strategy and posting schedule. • Conceptualize/creative direct photoshoots for social media campaigns. • Create marketing and promotional materials • Design and manage store’s Instagram and Facebook. • Source and develop various influencer collaborations and campaigns • Record and interpret analytics. • Maintain and create content for social media posts. • Grown audience by 3k.

Developed and branded E-commerce website. Add products and make sure inventory is accurate and up to date.Maintain and oversee website

Consult and advise on social media for hospitality, fashion, and fitness companies. • Create social media strategies and schedules forcompanies to follow. • Connect companies with Influencers and develop contracts and posting guidelines. • Create and source content for companies. • Create branding and voice for social media channels. • Develop branding decks and assets. • Grow following and increase engagement on Instagram, Twitter, and Facebook to generate business.

Developed press releases, media decks, pitches, and social media content. • Utilized Fashion Monitor and Guest of a Guest to generate client exposure. • Maintained and created databases for various contacts.

Assisted in the presentation & upkeep of the showroom by monitoring and tracking samples, maintaining appearance of the showroom, receiving and displaying samples. • Work with Account Executives assisting in sales, client outreach, client prospecting, andappointments. • Aided in tradeshow set up and breakdown, appointment confirmation and assistance during appointments • Contributed to the Amazon account by creating templates, maintaining inventory catalog, creating promotional imagery, and analyzing sales data.• Assisted in digital marketing and social media.

Cleveland, Ohio

Managed social media accounts for 7 venues including Instagram, Facebook, and Twitter. • Wrote engaging copy that is on brand and alignswith brand voice • Crafted new ways to attract prospective customers, drive business, and engage with following.• Researched audience preferences and discover current trends to be competitive. • Interpreted analytics to help guide and evolve the social media strategy •Created dynamic live content and graphics. • Worked with photographers to facilitate shots that translated onto social media channels. • Organized paid promotions and sponsored posts.

Curate compelling displays to sell wholesale merchandise for the following brands while assisting with social media presence:o Dee and Co Showroomo Cheryl Default Jewelryo Free Peopleo Chan Luu Jewelry

Cleveland, Ohio

o Merchandizing and creating visual displays.o Styling and creating the best shopping experience possible for customers.o Maintaining the level of company standards of merchandise.

Cleveland, Ohio

o Creating stylish looks for clients to be their best selves.o Generating high repeat business.

Cleveland, Ohio

o Responsible for creating content and marketing materials for events promotion as well as capturing the events live for social media.o Came up with creative concepts for various pop up events in the Cleveland Area.o Found and booked various types of talent.

Chagrin Falls

Conceptualized / coordinated store events and fashion shows. • Assisted the owner in buying • Developed and created visual displays. • Designed and managed all social media channels. • Commissioned artist for the interior design of new store; work included murals and construction and design of counters.

Chicago

o Managed various wholesale accountso Drove sales to hit monthly performance goals

Chicago

o Responsible for providing excellent customer service during high volume class check-ins.o Maintaining a clean and welcoming environment.o Responsible for setting up lighting and sound of the studio. o Responsible for retail launch and look book, window display and social media to promote the lines of retail merchandise.

Education record

Bachelors Of Science, Fashion Merchandising, Summa Cum Lade

Fashion/Apparel Design