Alexandra Jansons Email & Phone Number

United Kingdom

London, England, United Kingdom

Supporting ambitious, innovation-focussed businesses in London to grow and scale on behalf of Innovate UK Business Growth. Also working with female founders as part of the J.P. Morgan Founder's Forward programme.

London, United Kingdom

Founded Olixa beauty > acquired by Re:lax Ldn in August 2023- Developed and launched 9 new products, including our bestselling Gummy Cleanser- Expanded globally via retail and distribution partners- Featured in some of the best publications in the UK and internationally, including Vogue, Sunday Times Style, The Guardian and The Daily Mail.

London, United Kingdom

Based in London, managing the Boots UK account for Tweezerman USA, the company's 6th largest global account.

London, United Kingdom

London

The Zwilling Group, head quartered in Germany since 1731, consists of two main business units; kitchenware (Zwilling J.A. Henckels, Staub, Demeyere) and beauty. Included within the beauty portfolio are Zwilling J.A. Henckels beauty, Tweezerman, QVS, Urban Beauty United (UBU), Cosmetrix, Savi, Browtician, alessandro International and private label.

London, United Kingdom

Specialises in social media strategy and planning for start ups.: Consulted for London-based food start up Saviour Snacks during their launch phase to build their social media framework across multiple touch points including Facebook, Google+, Blog, eDM and supplier partnerships.: Consulted for London-based beauty start up BeautySpotter pre-launch.

London, United Kingdom

A 4-month contract working on the Multi-Channel project.

London, United Kingdom

Key Achievements:: Successfully launched Rouge in Love lipstick (#1 lipstick at launch UK NPD), Hypnôse Star mascara (#2 mascara at launch UK NPD) and Ombre Hypnôse Eyeshadow (#1 eyeshadow at launch UK NPD), with a 360° marketing strategy.: Led several teams, internal and external, to successfully launch Rouge in Love lipstick, with an exclusive pre-launch.

London, United Kingdom

Key Achievements:: Presented recommendations to top management to increase the success and profitability of annual promotions, to achieve +12% growth in sales (2011): Developed and executed 8 annual promotional campaigns across UK and ROI retailers, including Gift Sets and GWP. This accounted for 36% of the brand’s annual retail sales.: Created the beauty.

Sydney, Australia

Key Achievements:: Led the growth of Biotherm Homme by +11% in 2009, obtaining the #1 men’s skincare ranking in Myer department stores.: Refreshed the look of Club Biotherm’s “Double Points” promotion, resulting in +12.9% in sales.: Initiated and drove the project for Biotherm products to be featured on the Myer eCommerce platform, resulting in Biotherm.

Sydney, Australia

Key Achievements:: Developed and perfectly executed Lancôme Australia’s first “true beauty at every age” in-store event. This became an integral element in the Lancôme skincare strategy.

Sydney, Australia

Key Achievements:: Assisted with the successful new product launch of Diesel fragrance, through a BTL marketing strategy. Diesel ranked in the top 10 fragrances during launch.