Alex Chan

Alex Chan Email and Phone Number

Global Partnerships at WeightWatchers @ WeightWatchers
Alex Chan's Location
New York, New York, United States, United States
Alex Chan's Contact Details
About Alex Chan

Alex Chan is a Global Partnerships at WeightWatchers at WeightWatchers. They possess expertise in social media, microsoft office, online advertising, marketing, creative writing and 19 more skills. They is proficient in Spanish.

Alex Chan's Current Company Details
WeightWatchers

Weightwatchers

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Global Partnerships at WeightWatchers
Alex Chan Work Experience Details
  • Weightwatchers
    Global Strategy Implementation & Partnerships
    Weightwatchers Aug 2022 - Present
    New York, Ny, Us
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  • Weightwatchers
    Senior Manager, Global Loyalty And Rewards
    Weightwatchers Aug 2019 - Aug 2022
    New York, Ny, Us
    General manager of WW's member rewards program, WellnessWins, and strategic lead for enterprise-wide gamification and loyalty initiatives. Promoted from Manager in January 2022.• Defined WW's strategy for gamification and loyalty. Partnered with Product Management to implement enhancements across digital and physical channels.• Owned all aspects of the WellnessWins rewards program, including catalog management, marketing, and P&L.• Launched a global rewards donation campaign to support families affected by COVID-19, helping WW raise $2 million.• Concepted and launched a gamified redemption option to drive app engagement and reduce reward costs.• Management: Led a team of one Associate Manager.
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  • Incomm
    Manager, Loyalty Marketing And Business Development
    Incomm Dec 2016 - Aug 2019
    Atlanta, Ga, Us
    Account manager and marketing lead for a B2B rewards platform provider (acquired from American Express).• Led client relationship and strategy for Barclays' rewards program. Partnered with the client to develop program KPIs; worked cross-functionally with Product Management to turn goals into actionable platform enhancements.• Led rewards marketing strategy and execution for top revenue-generating accounts, including Wells Fargo, American Express, and FedEx. Developed test-and-learn strategies for optimizing marketing impressions and driving conversions in the redemption funnel.• Designed campaign analytics and forecasting models to support clients' program objectives and manage rewards expense.
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  • American Express
    Marketing Analyst
    American Express Aug 2015 - Nov 2016
    New York, Ny, Us
    Marketing specialist for LoyaltyEdge, Amex's B2B rewards platform.• Managed rewards marketing strategy and execution for four banking clients, including American Express and Wells Fargo. Launched first-ever digital catalog on the rewards platform, project managing between the client and creative agency.• Designed an annual marketing calendar for clients to align with their program goals. Executed 25+ multi-channel campaigns (email, direct mail, digital catalog, and social media) to drive increased spend and retention.• Created and rolled out a mix shift model to strategically promote rewards with more favorable cost economics.
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  • American Express
    Digital Commerce Intern
    American Express Jun 2014 - Aug 2014
    New York, Ny, Us
    Summer analyst on the Business Development team for Amex's B2B rewards platform, LoyaltyEdge.• Developed strategic recommendations for LoyaltyEdge's reward redemption site to drive conversion rates and cart size• Led a cross-functional innovation brainstorm to identify and prioritize new site capabilities and UX enhancements• Designed a UX journey and website prototype of a user’s ideal redemption process
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  • Undertone
    Client Solutions Intern
    Undertone Oct 2013 - Apr 2014
    New York, New York, Us
    Strategic sales intern for a digital ad tech company. Worked part-time while maintaining a full-time academic schedule.• Identified and evaluated digital ad campaign opportunities for Undertone's Fortune 500 accounts, including P&G, Anheuser-Busch InBev, and Coca-Cola• Developed sponsorship recommendations for clients and C-Suite through ownership of a competitive intelligence newsletter• Composed a bi-monthly social listening report as a resource for sales pitches and RFPs
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Alex Chan Skills

Social Media Microsoft Office Online Advertising Marketing Creative Writing Photoshop Customer Service Powerpoint Research Microsoft Excel Social Media Marketing Advertising Wordpress English Competitive Analysis Indesign Microsoft Word Hospitality Social Listening Html 5 Css Public Speaking Social Networking Event Planning

Alex Chan Education Details

  • Fordham University
    Fordham University
    Communication & Media Studies

Frequently Asked Questions about Alex Chan

What company does Alex Chan work for?

Alex Chan works for Weightwatchers

What is Alex Chan's role at the current company?

Alex Chan's current role is Global Partnerships at WeightWatchers.

What is Alex Chan's email address?

Alex Chan's email address is al****@****ers.com

What is Alex Chan's direct phone number?

Alex Chan's direct phone number is +164691*****

What schools did Alex Chan attend?

Alex Chan attended Fordham University.

What are some of Alex Chan's interests?

Alex Chan has interest in Print Design, Web Design, Rugby, Advertising, Running, Creative Writing, Digital, Travel, Mobile Technology, Swimming.

What skills is Alex Chan known for?

Alex Chan has skills like Social Media, Microsoft Office, Online Advertising, Marketing, Creative Writing, Photoshop, Customer Service, Powerpoint, Research, Microsoft Excel, Social Media Marketing, Advertising.

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