Alexandra Marx Email and Phone Number

Developed targeted marketing campaigns using CRM systems to enhance customer engagement, drive acquisition, and increase retention through data-driven insights and strategic segmentation.Led creative production for brand campaigns, designing assets for key retailers and managing CeraVe’s Amazon Brand Store, while acting as a key advisor on new divisional brand store launches.Built loyal customer base through successful launch of Me & CeraVe community, seeing 5000+ sign-ups within the first month, and supported CeraVe’s first-ever pop-up and brand partnerships in UK.Contributed to the launch of 4+ products, applying project management skills to oversee the production of exclusive gift sets, ensuring timely delivery and quality outcomes.Managed and led product sampling for all accounts, including key retailers such as Boots, THG, and Superdrug.

Promoted the place of women in our involved industries by organising relevant events, mentorship schemes and producing related content.Collaborated with other university organisations to help organise the Warwick Women's Summit.Co-hosted female speaker panels, in industries such as Fintech, with the Women's Societies Alliance available on a national scale.

Created and posted content on all of the summit's social media (Instagram, LinkedIn, etc.)Handled the branding of the summit.Assisted the technology team in keeping the summit website relevant and up to date.Posted regular updates and promotion material throughout the summit.Recruited university ambassadors from universities worldwide.Promoted the summit both on and off campus.

Communicated with, led and trained new crew members.Provided consistently high standards of customer service.At times, led restaurant areas, ensuring crew continued to work efficiently under my advisement and that specific daily area targets are met.

Updated and maintained computer organisation systems and paper-based filing for records, reports, invoices, pay slips and documents.Managed business development efforts on social media and company website, including capturing and sharing success stories from recent projects.