Alexandra Karabanova 李若楠 Email & Phone Number

Tallinn, Ee

Manage the biggest product managers contest (CIS) for 500+ participants

Minsk, Belarus

I was invited as a chinese-speaking expert to assist in critical situation.Situation: A crisis in communication with Chinese partners. The Chinese partner produced a product that did not meet the stated requirements. There was a risk of financial losses of approximately €100,000 and the risk of losing a key supplier. Team: company founder, sales, logistics, and science departments. Task: Conduct an audit, minimize losses, and establish cooperation processes with China.Achievements:-Conducted a comprehensive audit of company processes, identifying the root causes of the crisis.-Restored relationships with the key supplier through strategic B2B negotiations, avoiding losses and securing approximately €40,000 for the company.-Established clear communication processes with partners and internal departments.-Developed and documented the procurement process from technical specifications to shipment.-Organized a business trip to meet with Chinese partners, facilitating direct communication and resolution.

Case 1Situation: Development team of 6-7 people (front-end, back-end), 1 tester. Task: Develop an MVP iOS application for a British client within 6 months for audio/video calls and messaging. Achievements:“ -Completed project scope in 4 months, one month ahead of the plan.“ -Led fully remote cross-functional teams up to 8 people to deliver project goals and objectives.“ -Set up the hire process and team cohesion (job interviews, conflict resolution, 1:1meetings).“ -Built strong working relationship with various stakeholders to improve company's teams performance up to 20%.Case 2Situation: Development team of 4 people (2 front-end and 2 back-end), 2 designers, a business analyst, and a tester. Task: Develop a web application for the company’s internal needs to quickly parse data from freelancing platforms. Achievements:-Managed the development and design teams to create a web application for internal data parsing.-Successfully launched the application, improving data parsing efficiency by 30%.-Coached junior developers throughout the project.Case 3Situation: Sales team (1 business developer, 2 lead generators) with no sales for over 6 months. Task: Conduct an audit of the sales department processes and establish a steady flow of incoming leads. Achievements:-Conducted an audit of sales processes and identified critical bottlenecks.-Developed a strategic plan with the CEO to revamp sales processes.-Coached sales team in the application of a data-driven (hypotheses testing) decision-making approach with performance improvement up to 30%.

My high-level mission was to do early-stage product discovery, so I:-Analyzed competitors, market size, and trends to defend a 0,5% achievable market share to stakeholders;-Reduced development time by 3 months by conducting efficient hypothesis testing and validation through user surveys and in-depth interviews;-Created a Jobs-To-Be-Done canvas that synthesized insights from 20+ user interviews; -Identified 6 key vectors for developing a unique value proposition.-Conducted efficient product discovery within 2 months instead of the planned 3 months;-Saved the company approximately $30K by avoiding development of a product without product/market fit.

Master'S Degree, China Studies

Bachelor'S Degree, Linguistics

Chinese Language And Culture, Chinese