Developing new Popeyes restaurants throughout Rhode Island. Bringing the famous Chicken Sandwich, Bone-In Family Meals, Crispy Tenders and delicious new chicken nuggets to Rhode Islanders and Southeast Mass!

- Direct performance and relationship management of 80+ Franchisees representing over 600 Popeyes Restaurants in the Northeast and Mid-Atlantic Region- Improve Franchisee profitability by driving sales and mitigating costs- Execute Development agreements, plans and ensure new restaurant openings and F2F conversions - Oversee Operations team that drives execution and excellence at all levels- Align brand lead goals and ideas with franchisees to maximize sales and traffic; execute… Show more - Direct performance and relationship management of 80+ Franchisees representing over 600 Popeyes Restaurants in the Northeast and Mid-Atlantic Region- Improve Franchisee profitability by driving sales and mitigating costs- Execute Development agreements, plans and ensure new restaurant openings and F2F conversions - Oversee Operations team that drives execution and excellence at all levels- Align brand lead goals and ideas with franchisees to maximize sales and traffic; execute National Marketing Calendar at local level Show less

- Oversee brand management and marketing for 435 restaurants in 16 DMAs across New England and Upstate NY- Evaluate and activate local multimedia marketing plans including broadcast, out-of-home, direct and digital advertising- Align goals and ideas of local franchisees with national marketing plans

Clients Include: Cornell Johnson Graduate School of Management, Day Kimball Healthcare, State of Rhode Island- Oversee brand management, internal communications, and ad production for clients across verticals- Research and implement multimarket media buys to align with client objectives - Conduct qualitative and quantitative research to inform strategy - Cultivate leads to enrich new business development; facilitate positive change

- Established a comprehensive outreach program to undergraduates including a mentoring website, career panels, networking events, social events, and a new program of alumni-sponsored 'January Experiences'- Manage communications, web presence, budget ($450,000+), events, and senior class branding - Plan events ranging in size from 15 to 6,500 people including over 25 events for Senior Week and Commencement over a two week period. Management of all event components including planning… Show more - Established a comprehensive outreach program to undergraduates including a mentoring website, career panels, networking events, social events, and a new program of alumni-sponsored 'January Experiences'- Manage communications, web presence, budget ($450,000+), events, and senior class branding - Plan events ranging in size from 15 to 6,500 people including over 25 events for Senior Week and Commencement over a two week period. Management of all event components including planning, timeline, budgeting, communication, marketing, website oversight, ticket distribution and follow up- Recruit, manage, and engage over 50 volunteers on the Senior Class Committee (students) and the Undergraduate Relations Committee (alumni and students)- Support and coordinate event and housing details for multiple reunions Show less

Advertising, Marketing and Public RelationsClients included: University of Rhode Island, COX digital cable, RI Builders Association, G-Tech Inc and YMCA of Greater Worcester- Participated in client photo shoots, learned the print production process- Actively participated in client and new business meetings and brainstorming sessions- Drafted, distributed and followed up on press releases- Preformed extensive primary and competitive brand research and analysis for clients

- Evaluated potential and current client media activity- Drafted, distributed and followed-up on press releases- Planned and attended non-profit event for children and science- Attended and reported to senior management on a policy session on addictions, Brown University