Founder and Creative Director Alexandra Rembac is the heart and visionary soul behind the Los Angeles-based creative firm, Sterling Engagements. Founded in 2005, the firm specializes in event design + production, experiential marketing and innovative solutions for corporate, non-profit and lifestyle clients. As an award-winning event designer, producer and community organizer, Alexandra fulfills her passion for bringing people together and curating experiences that honor and celebrate client’s most important moments with purpose, heart, integrity, sophistication and magic. Now as she celebrates the firm’s 16th year, Alexandra produces innovative live experiences worldwide that immerse guests in captivating environments down to the very last detail. Her most notable productions include award show after-parties, brand activations, destination weddings, product and label launches, intimate birthday celebrations, corporate conferences and nonprofit galas. Known for pushing past limitations with cutting-edge design and an unparalleled aesthetic, she consistently transforms clients visions into breathtaking realities each and every time. This approach has earned her a notable client roster that includes Disney, FOX, ABC, HULU, Promax, Google, Herbalife, The Broad Museum of Art, Kennedy Wilson, FirstCom/UMG, XPRIZE, as well as high-profile professional and private clients along with many more. Alexandra lends her time, leadership and event expertise to community and philanthropic endeavors, including organizations such as Hope of the Valley Rescue Mission, Mending Kids, Volunteers of America, Greater New York, Children’s Hospital Los Angeles, as well as countless others providing support and awareness for children, animals, cancer and our unhoused neighbors. She consistently strives to create ways for the event industry to give back and raise awareness to a variety of causes-- from planning events, activations and community gatherings, to empowering clients as well as colleagues on how to incorporate sustainability into their own events.Outside of her gratifying footprint within the events industry, you can often find Alexandra enriching her mind, body and spirit through travel and adventure. She passionately believes in creating a well-cultured life filled with diverse experiences near and far, meaningful connections and intention. It’s this personal philosophy that fuels the inspiration she gains—be it within another country or on a mountaintop, and ultimately translates into her designs.