L'AIST - La prévention active est le service de santé au travail interentreprises qui accompagne plus de 16 300 entreprises adhérentes (environ 186 000 salariés suivis) du Puy-de-Dôme (+Brioude). Les équipes pluridisciplinaires, composées de médecins, infirmières, ATST, assistantes médicales, psychologues, toxicologues, ergonomes, sont chaque jour présentes aux côtés de nos adhérents dans la conduite d'actions de santé au travail pour préserver la santé physique et mentale des travailleurs et aider les entreprises à évaluer et prévenir les risques professionnels.En tant que Responsable Communication, j'ai en charge l'élaboration, l'animation et le suivi de la communication, interne et externe, de l'association.

Kalray is a leading provider of hardware and software technologies and solutions for high-performance, data centric computing markets, from cloud to edge. Its offers include its unique patented DPU (Data Processing Unit) processors and acceleration cards as well as its leading-edge software-defined storage and data management offers.- Graphics conception: updating and creation of charters for customer/partner materials, social media visuals.- Social Media Management: management of 2 brands on Linkedin and Twitter, creation and publication of posts, editorial calendar.- Website Management: support for website redesign and migration, content updates, UX optimization, SEO strategy.- Leads Management: strategy, web leads management automatization and CRM integration, emailing campaigns.

- Implementation of an inbound marketing strategy, combining content strategy, social selling and marketing automation.- Creation of a wide range of contents, to grow lead generation and awareness of Eloquant brand: videos, articles, infographics and illustrations, newsletters...- Support of the Sales team by producing personalized content for all their prospecting channels: web, emails, white papers, case studies, blog and social media articles, events, presentations, etc.- Definition of the SEO strategy and implementation through keyword research, web writing (including article / page metadata).- Creation of a corporate graphic charter and variation on all the brand's supports, taking care to keep a certain coherence. Graphic evolutions and regular updates.- Visual identity for events (like Salon All4Customer in Paris, Porte de Versailles): booth design, brochures, videos on TV...- Measurement and optimization of the effectiveness of our content through dashboards grouping essential KPIs. Ad hoc feedback on ad hoc campaigns (for example in social ads).- Definition and development of an editorial strategy and calendar on social networks, website, blogs, events and newsletters.- Management and interface with the various external technical service providers.- Management and monitoring of the web budget.- Analysis and management of traffic and audience reporting.- Digital strategic watch and identification of innovative solutions.

- Creation of a complete graphic charter for the company, from the redesign of the logo to the evolution of all communication media. Creation with Adobe suite, print and web communication supports.- Digital project management: uploading content to the website, sending out online questionnaires, managing the newsletter, managing client emailings, product updates and highlighting new features ...- Events: organization of customer days (team of 3 people), with editorial definition, creation of communication media, logistics management, on-site reception, etc.

In charge of print and web material design:- brochures, leaflets, communication kits, magazines and newspaper advertising, street banner...- web banners on national websitesCoordination of street marketing operations- students welcoming

Coordination of relationships between internal and external stakeholders (administration, legal, marketing, graphic agencies, distribution...)Proofreading and correctionsInvoices processing and following-up

Help the manager in his everyday tasksServe front desk customersBe in charge of daily accountingMerchandisingCleaning

Global communication plan set up : actions, target, budget...Print and web supports development : brochures, flyers, business cards, powerpoint presentations...Events coordinator : reflexion, management, trackingSocial networks : blogs, articles...Documentary database set up : redesigning old documents, creation of new ones...

Competition benchmarkEvent coordinator : graphic propositions (flyers) and stand organization

Logistics coordinator : reservations, materials...Athletes reception : hotels, food, transportation...Meeting : pictures, reception, cleaning...

Shoes and surfwear brands : sales, clients help, departments management (ordering, cleaning...)Big Sale (Fathers' Day) : advertising, stock...Stock management : goods reception, storing, mails...