Alexandre Guida

Alexandre Guida Email and Phone Number

Sales engineering leader @ AutoForm do Brasil
São Bernardo do Campo, SP, BR
Alexandre Guida's Location
São Bernardo do Campo, São Paulo, Brazil, Brazil
Alexandre Guida's Contact Details

Alexandre Guida work email

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About Alexandre Guida

• 28 years of professional experience in multinational capital goods and auto parts companies.• Solid performance in sales planning, forecast, hit rate, KPIs, sales efficiency, value increment, commercial negotiations, market research and competitor analysis.• Coordination of multidisciplinary teams, external sales, internal sales. Experience in managing teams between 03 and 90 employees.• Prospecting for new customers developing a close relationship.• Application of deep dive techniques to portfolio customers.• Elaboration of technical and commercial proposals with emphasis on robotic applications and welding processes.• Elaboration of commercial proposals for automotive components. Solid knowledge of the costs that make up the price of automotive components such as hourly rate, asset amortization, HR expenses, IRR and payback.• Interaction with the company's areas, monitoring the engineering and production load planning after sales handover.• Customer Centric certified instructor, Miller Heiman consulting methodology.• Experience working with Salesforce and Zoho.

Alexandre Guida's Current Company Details
AutoForm do Brasil

Autoform Do Brasil

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Sales engineering leader
São Bernardo do Campo, SP, BR
Website:
autoform.com/jp
Employees:
12
Alexandre Guida Work Experience Details
  • Autoform Do Brasil
    Sales Engineering Leader
    Autoform Do Brasil
    São Bernardo Do Campo, Sp, Br
  • Autoform Do Brasil
    Sales Engineering Leader
    Autoform Do Brasil Mar 2023 - Present
    São Bernardo Do Campo
    • Account management for Stellantis and Tier1 customers in general.• Prospecting for new OEM customers (Iveco, Toyota, Hyundai, Honda, etc.).• Application of deep dive techniques to portfolio clients.• Development of processes and methodologies for synergy between sales and engineering areas.• Planning institutional and regional events aiming to increase revenue and business development for clients, focus on generating value for the company.• Preparation of Forecast and Pipeline based on market demands and active prospecting.Achievements: Opening of new business opportunities within customers, increased revenue with expanded scope of supply and strong generation, increased profit margins.
  • Comau
    Business Account Manager
    Comau Jan 2020 - Nov 2022
    Santo André, São Paulo
    • Account management for Ford, PSA and GM customers.• Prospecting new customers, such as Toyota, Hyundai, Chery do Brasil and GWM do Brasil.• Application of deep dive techniques to portfolio customers.• Master multiplier (certified) of the Customer Centric methodology developed by the German consultancy Miller Heiman.• Forecast preparation based on market demands and IHS Markit report.Achievements: Opening of new business opportunities within customers, increase in revenue with expansion of scope of supply, strong generation of value by increasing margin.
  • Pmc Automotive
    Key Account Manager
    Pmc Automotive Jun 2018 - Jan 2020
    Juatuba - Minas Gerais
    • Price renegotiation, outside the readjustment schedule, based on the increase in the cost of raw materials and/or labor;• Annual analysis and verification of all piece prices applying the Open Book FCA methodology. Complete and detailed survey of all costs inherent to price formation.• Negotiation of debts applied by the customer according to their specific requirements.• Negotiation of refunds and retroactives referring to the price of components.• Payback analysis for the client's continuous improvement projects.• Administration and interface between engineering and the customer in requests for technical and/or commercial modification of vehicle designs in production.• Elaboration of commercial offers for project modifications of vehicles in production.• Elaboration of commercial offers to supply new welded assemblies, strong dynamics with engineering.Achievements: Increase in billing, recovery of retroactive values, organization and ordering of project modifications, price adjustments as soon as cost deviation is detected.
  • Pmc Automotive
    Supervisor De Compras E Vendas
    Pmc Automotive Apr 2015 - Jun 2018
    Goiana - Pernambuco
    • Interface with the customer managing the supply contract, maintenance of existing purchase orders.• Price update according to criteria established in KPI and Business Plan.• Price renegotiation, outside the readjustment schedule, based on the increase in the cost of raw materials and/or labor;• Annual analysis and verification of all piece prices applying the Open Book FCA methodology. Complete and detailed survey of all costs inherent to price formation.• Negotiation of debts applied by the client according to their specific requirements, negotiation of refunds and retroactives.• Payback analysis for the client's continuous improvement projects.• Administration and interface between engineering and the customer in requests for technical and/or commercial modification of vehicle designs in production.• Elaboration of commercial offers for project modifications of vehicles in production.• Elaboration of commercial offers to supply new welded assemblies, strong dynamics with engineering.• Increased purchasing productivity through the implementation of agreements and open orders. Reduction in the volume of purchase orders.Achievements: Recovery of retroactive values, organization and ordering of project modifications, price adjustments as soon as cost deviation is detected. Improved effectiveness and efficiency of the purchasing department.
  • Serra Soldadura
    Gerente Nacional De Vendas
    Serra Soldadura Mar 2013 - Apr 2015
    São Bernardo Do Campo
    • Restructuring of the commercial area, promoting alignment with the company's main goals, forecasting, competitor analysis and market demand studies.• Review and definition of the portfolio of products sold in Brazil, analysis of the market and its demands.• Development of representatives throughout the national territory. Elaboration of sales targets and training.• Review and preparation of reports to measure sales performance, indices such as "hit-rate", sales by region, sales by product, sales by seller.• Definition of criteria and standards for generating commercial and technical offers, clear definition of commercial conditions and limits of responsibility between the company and its customers.• Prospecting for new customers, increasing market share.• Coordination of participation in events and fairs.• Support the industrial team in coordinating special projects.• Main markets/customers: automobile industry and “white goods” such as Renault, Fiat, Ford, Volkswagen, Iveco, Mitsubishi, Bosch, Hitachi.Achievements: Increase in billing, redemptions of clients outside the portfolio, opening new clients, adding new products to the company's portfolio.
  • Rittal Sistemas Eletromecânicos Ltda.
    Key Account Manager Automotive
    Rittal Sistemas Eletromecânicos Ltda. Jun 2012 - Mar 2013
    São Paulo Area, Brazil
    • Alignment of business opportunities between Brazil and Germany, constant contact with headquarters;• Technical and commercial support for clients, aiming at their growth and investment strategies, eventual adequacy of their global standards for application in the national territory.• Development of customized solutions for key customers in order to meet their demands, whether commercial or technical;• Customer prospecting focusing on the acquisition of electrical panels;• Elaboration of technical-commercial proposals.• Definition of criteria and standards for generating commercial and technical offers, clear definition of commercial conditions and limits of responsibility between the company and its customers.• Main markets/clients: automobile industry.Achievements: Implementation of the KAM sales system based on the standards of the German headquarters, recomposition and adjustment of cost and price to increase local competitiveness.
  • Mecnil Equipamentos E Automação
    Sales And Plant Manager
    Mecnil Equipamentos E Automação Jul 2009 - Jun 2012
    • Restructuring of the commercial area, promoting alignment with the company's main goals, forecasting, competitor analysis and market demand studies.• Prospecting customers demanding robotic cells, applying defined strategy and tactics.• Review and creation of reports to measure sales performance, indices such as "hit-rate", sales by region, sales by product, sales by seller.• Definition of criteria and standards for generating commercial and technical offers, clear definition of commercial conditions and limits of responsibility between the company and its customers.• Creation and implementation of a manufacturing management system and its respective deadlines, delay reports and tasks.• Control implementation for management and tracking of production items during manufacturing.• Creation of a procedure and system for controlling and monitoring projects in the engineering phase, with the aim of meeting deadlines and costs.• Elaboration of manufacturing systematics for the assembly of special equipment, focus on reducing deadlines and improving the project.• Main markets/clients: automobile industry and auto parts.Achievements: Solid reduction of technical failures generated in the sale, margin increase through value increment, improved control of the production process with cost and time reduction, productivity gain in the engineering phase, quality gains.
  • Kuka Systems Do Brasil
    Gerente De Vendas Nacional
    Kuka Systems Do Brasil Jan 2008 - Jul 2009
    São Bernardo Do Campo, São Paulo, Brasil
    • Restructuring of the commercial area, promoting alignment with the company's main goals, forecasting, competitor analysis and market demand studies.• Definition of the portfolio of products sold in Brazil based on the analysis of market demand, diversification of robotized processes.• Development of representatives throughout the national territory. Elaboration of sales targets and training.• Prospecting for new customers, increasing market share.• Creating reports to measure sales performance, indices such as “hit-rate”, sales by region, sales by product, sales by seller.• Review of criteria and standards for generating commercial and technical offers, clear definition of commercial conditions and limits of responsibility between the company and its customers.• Main markets/clients: automobile industry. Volkswagen, Mitsubishi, Honda, Peugeot, Toyota.Achievements: Increase in revenue with the start of new product sales, increased sales margin on existing products, increased market share, opening of new customers.
  • Serra Bucher Do Brasil
    Gerente De Vendas Nacional
    Serra Bucher Do Brasil Sep 2005 - Jan 2008
    São Bernardo Do Campo, São Paulo, Brasil
    • Structuring of the commercial area, promoting alignment with the company's main goals, forecasting, competitor analysis and market demand studies.• Prospecting for new customers, increasing market share.• Definition of the portfolio of products sold in Brazil based on market demand.• Development of representatives throughout the national territory. Elaboration of sales targets and training.• Elaboration of technical-commercial proposals.• Review and creation of reports to measure sales performance, indices such as "hit-rate", sales by region, sales by product, sales by seller.• Review of criteria and standards for generating commercial and technical offers, clear definition of commercial conditions and limits of responsibility between the company and its customers.• Issuance of electronic catalogs together with the headquarters.• Coordination of participation in events and fairs.• Support the industrial team in coordinating special projects.• Main markets/clients: automobile industry and auto parts.Achievements: Significant increase in product value, increase in revenue, increase in sales margin. Adding new customers to the portfolio.
  • Abb
    Vendas
    Abb 2001 - 2005
    Osasco, São Paulo, Brasil
    • Elaboration of technical-commercial proposals for the robot product and robotic cells.• Main markets/clients: automotive industry, consumer industries (food, cosmetics, clothing), transportation, electricity, water collection, mining, pulp and paper.• Insertion of new products in the market, definition of the strategy with the matrix and with the national sales team.• Competitor analysis, strengths and weaknesses of your products and commercial strategies.• Prospection and development of integrating companies for industrial automation systems, focus on technical and commercial partnerships.• Launch of global products within the national territory, support in the development and try-out of products with the headquarters.• Technical-commercial coordination of events and fairs.Achievements: Increased sales of product robot, significant increase in sales margin. Pioneering in the development of offline robotic simulation, reduction of errors in projects through offline simulations, increase of new products to the company's portfolio.
  • Maxion Componentes Estruturais
    Engenharia E Automação
    Maxion Componentes Estruturais Jan 1996 - Apr 2001
    Cruzeiro, São Paulo, Brasil
    • Automation of production processes in assembly lines, with an emphasis on robotics.• Enabling investments based on quality, productivity and cost gains.• Development of suppliers in the industrial automation segment, implementation of technologies in the manufacturing area.• Employee training in operation and maintenance of robotic cells.Achievements: Increased productivity and production quality.

Alexandre Guida Skills

Engineering Manufacturing Automotive Sales Management Management Sales Operations Project Management Strategy Sales Pricing Continuous Improvement Industrial Engineering Product Development Process Improvement Marketing Marketing Strategy Project Planning Lean Manufacturing Market Analysis Automation 5s

Alexandre Guida Education Details

  • Tecnology
    Tecnology
    Mechanical Engineering Related Technologies/Technicians

Frequently Asked Questions about Alexandre Guida

What company does Alexandre Guida work for?

Alexandre Guida works for Autoform Do Brasil

What is Alexandre Guida's role at the current company?

Alexandre Guida's current role is Sales engineering leader.

What is Alexandre Guida's email address?

Alexandre Guida's email address is al****@****ail.com

What is Alexandre Guida's direct phone number?

Alexandre Guida's direct phone number is +55819818*****

What schools did Alexandre Guida attend?

Alexandre Guida attended Tecnology.

What skills is Alexandre Guida known for?

Alexandre Guida has skills like Engineering, Manufacturing, Automotive, Sales Management, Management, Sales Operations, Project Management, Strategy, Sales, Pricing, Continuous Improvement, Industrial Engineering.

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