Organisation of World and Continental Cup events in existing and new venues. Development of the sport disciplines and increase the number of participants. Main activities:• Organisation of events through strong relationship with local organizers• Find new organizers for future events to guarantee continuity of the sport• Define new strategies to increase the number of participants• Constant dialogue with headquarter and board members

Reorganisation of Vibram Fivefingers unit. Main goal is to increase the brand value of Vibram through innovative products and intelligent communication and distribution solutions. Main activities:• Define new product strategies• Develop and apply new communication and distribution solutions• Support the development of new products• Establishment of a new Vibram Fivefingers headquarter• Team coordination and interface with Vibram headquarter MilanoPRODUCT MANAGEMENT, BRAND AND ORGANIZATION DEVELOPMENT

Development of winter tourism for the Republic of Turkey. The main goal is to improve the national and international competitiveness of the tourism industry in Erzurum, Erzincan and Kars with focus on the analysis, the product and market development and marketing, branding and promotion activities. Main activities:• Ski area analysis• Infrastructural needs assessment• National and international demand analysis• Profiling of the destinations and ski resorts • Improvement and development of winter tourism products• Development of a branding and marketing strategy• Development of a touristic infrastructure• Training of staff members on destination management• Organization of an international winter tourism congressMARKETING AND BRANDING

ProNeve is a network of independent experts from South Tyrol operating in the sectors of sport, tourism, rural economy, university, journalism, environmental protection, politics, mountain lifts and winter sports technology. Main activities:• Increase the visibility of South Tyrolean winter sport competence• Increase the passion and motivation towards winter sports for young people• Demand sustainability in winter activities• Increase safety in winter sports• Development of visions about the future of snow activities and winter tourism• Organize an annual symposium to promote specific projectsNETWORKING

Seiser Alm Marketing is the consortium for the destination management of the villages of Kastelruth, Seis, Völs and Tiers and the plateau of Seiser Alm in the Italian Dolomites and is responsible for the strategic orientation and all promotion activities. Main areas of responsibility:• Strategic and operational management of the organization• Capacity building, assistance and coordination of the local tourist offices of the villages• Branding management of the destination including the ski area of Seiser Alm• Event management of the destination• Sponsoring activities with athletes (e.g. alpine skier Peter Fill) and sport teams (e.g. Serie A football team Bologna FC, Italian ski and snowboard national freestyle team)• Analysis of international and national tourism demand and offer • Preparation of budget and marketing plans and their monitoring• Strategic counseling to improve the competitiveness of stakeholders• Segmentation of products by village to differentiate the offerTOURISM, DESTINATION DEVELOPMENT, EVENT MANAGEMENT AND SPONSORING

Sonnenplateau Ritten is a joint venture of the three main local tourism stakeholders of the destination of Ritten, created to develop projects promoting the tourism: Ritten tourism office, Rittner Horn Bergbahnen AG (lift company) and municipality of Ritten. Main activities:• Participation in the development of the strategic direction of the destination• Planning, supervision and control of the annual budget and action plan• Acquisition of new sponsorship and cooperation partners• Responsibility for the strategic and operational marketing of the destination• Brand management coordinating all branding activities• Coordination of all communication activities and PR• Planning and supervision of all events within the destination• Coordination of sales management of the destination and the structures involved• Team leader and project coordinator of 8 projects targeting the most valuable assets of the areaTOURISM, DESTINATION DEVELOPMENT AND EVENT MANAGEMENT

Destination management within the Agency of Südtirol Marketing providing services in the field of communication, marketing and product development under the “South Tyrol” umbrella brand for the entire region. Main activities:• Marketing and brand management of the ski areas representing Ortler Skiarena (grouping 15 ski areas of western South Tyrol)• Benchmarking of the single ski areas of the Ortler Skiarena with relevant ski areas of the European Alps, analyzing the local and international demand and developing strategic guidelines based on their strengths• Regional product development of three of the consortia of Val Venosta Valley, Merano and Environs and Bolzano and Environs• Support in the drafting and implementation of their business plans and strategic directions: Val Venosta Valley for winter tourism and mountain bike, Merano for cultural tourism and wellness, Bolzano for wine tourism• Coaching the staff of the three consortia• Competence person for bike tourism (mountain biking and cycling in general), winter tourism and other sports activitiesDESTINATION MANAGEMENT

FGSport is the organizer of the Superbike World Championship SBK as well as other motorsport events. Main areas of responsibility of the assistance:• Support and guidance for creating new strategies for the development of the Superbike World Championship SBK• Graphical design of hospitalities and advertising stands of partners and sponsors• Development of the brochure to present the Superbike World Championship to sponsors• Analysis and evaluation of statistical data• Market analysis and evaluation of the TV coverage of the sponsors• Hospitality management• Support and organization of the Superbike World Championship events in EuropeMARKETING

International Ski Federation FIS (Oberhofen / Switzerland) - www.fis-ski.comFIS is the organizer of sport events in various winter disciplines worldwide. Main areas of responsibility:• Coordination of Continental Cup events• Organization of Small Nation Camps with participants from all continents• Technical Delegate at the FIS Snowboard World Championship 2005 (Whistler/Canada)• Technical Delegate at the FIS Snowboard Junior World Championship 2005 (Switzerland)COORDINATION OF SPORT EVENTS

Italian Winter Sports Federation FISI (Milan / Italy) - www.fisi.orgThe Italian Winter Sports Federation is responsible for sport activities and national teams in various winter disciplines. Main activities:• Technical training and assistance of all athletes of the national snowboard team in World Cup competitions, World Championships and Olympic Games• Coordination of existing sponsoring activities of the national teams• Development of new sponsorship activities• Logistic coordination of the national teams plus coaching staffATHLETES ASSISTANCE

FISI South Tyrol is responsible for sport activities and regional teams in various winter disciplines. Main activities:• Technical training and assistance of all athletes in competitions of the athletes of South TyrolATHLETES ASSISTANCE