To travel with my school to Disney, I learned the value of earning commissions by gathering a group of people. From then on, the same happened with Parties, Festivals, Graduation Committees, and Trips. Always connecting and leading a group. Or as my mom used to say: "Creating Trends."At UFMG, it was no different; I quickly sought out the organizations that would lead me to leadership:🎟️In the world of events, I joined the athletic organization until I became one of the top managers of the Chamado do Grifo;💼In the business realm, I pursued a commercial career in the Junior Enterprise, starting as a Hunter, then Closer... until I reached the Vice Presidency, followed by the Presidency.At the time, we were the second largest in BH and the surrounding region, and I took advantage of the lockdown to spread the company's name by conducting training sessions across the country, using strategic methods guided by PDCA, KPIs, and OKRs. And since proactivity is key, I made sure to be part of the first team of the Central Junior Enterprises Nucleus.🟧After experiences in the Civil Engineering market and Event Production, today I work at 🟧IEBT Innovation, in the area of Growth Hacking, accelerating startups, and developing projects focused on AI and No-Code.🎟️Additionally, I have ventured into the world of entrepreneurship with iTicket, a Fintech focused on payment methods, aiming to optimize the consumer journey at events and improve event organizers' management with better real-time consumption data analysis.🕸️With my experience in the innovation ecosystem and strong presence in business hubs, I have a robust support network.🚀If you need to reposition your brand's connections, creating effective bonds that truly generate opportunities for your business, hit me up in the DMs so we can exchange ideas!
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Head De Growth MarketingVsp Solution Nov 2024 - PresentBelo Horizonte, Minas Gerais, BrasilNa VSP Solution Coordeno a Área de Growth Marketing englobando a estratégia de prospecção de leads por meio dos canais de comunicação da empresa -
CmoIticket May 2024 - PresentBelo Horizonte, Minas Gerais, BrasilNa iTicket lidero a parte de relacionamento com produtores, organizações e casas de evento. Também sou responsável por gerir relacionamento com Hubs promovendo eventos e gerando conexões. -
Growth HackerIebt Innovation Jan 2023 - Nov 2024Belo Horizonte, Minas Gerais, BrasilAt IEBT, I learned about the Growth area with the former LinkedIn Manager of Aaron Ross, focusing on creating hybrid campaigns. We aimed at converting diagnostic meetings and boosting open innovation calls, achieving 12 meetings per week with warm leads filtered by the company's ICP. The Growth team (comprising three people) was so successful, generating substantial results, that we transitioned from being an internal product of the company to offering a commercial solution. Today, in addition to consulting for startup groups, we also provide personalized mentoring, teaching companies how to develop their entire marketing and sales strategy and operations. During this time, I specialized in tools such as Sales Navigator, Bubble, Webflow, Make, LH², Hubspot, and Figma, as well as internal tools for lead acquisition, validation, and mass messaging. -
Marketing AnalystComaro Engenharia Jun 2022 - Dec 2022Belo Horizonte, Minas Gerais, BrasilAt Comaro, I managed the daily production control of construction projects, working directly with over 12 site managers across Brazil.I oversaw the production of creative materials.I conducted field visits.I created presentations for major events.I learned the specifications for concrete flooring construction. -
Event ProducerNada Oficial Jan 2022 - Jul 2022Belo Horizonte, Minas Gerais, BrasilAlthough I have always been involved in events through promotion, sales, and managing groups of over 80 committee members (referred to as "Grifo"), it was only in 2022 that I produced my two major university events. Together, these events hosted over 1,600 people. --- In the world of events, I learned the most basic sales processes and developed my own strategies for audience engagement. I also experienced the intense pressure of ensuring an event's success, negotiating with suppliers, venues, vendors, and everyone involved. This is an experience that began for me in 2015 and continues to have a significant impact on my life.
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Commercial AnalystEngequadra Construcoes Esportivas Ltda Jan 2022 - Jul 2022Belo Horizonte, Minas Gerais, BrasilAt Engequadra, I gained deeper insights into the traditional construction market.I developed commercial proposals.I conducted field visits. -
Relationship AnalystPonto Org Eventos Jun 2021 - Dec 2021Belo Horizonte, Minas Gerais, BrasilAt .ORG, I:Developed commercial presentations.Organized in-person meetings with graduation committees.Prospected major brands for sponsorships in running events across Brazil.Automated the process of canceling graduation ceremonies (which did not occur due to the pandemic) using Power Automate. -
PresidentEmas Jr. Consultoria Jan 2021 - Jul 2021Belo Horizonte, Minas Gerais, BrasilI co-managed five directors with completely heterogeneous profiles.I legally represented the company and handled its interface with all stakeholders.I initiated the development of the company's Strategic Plan for 2022-2024.I served as a shareholder, client, and articulator in the Core Group of Multiplier Advisors at the Central Core of FEJEMG, earning titles for proactivity in all three lenses.I secured media coverage for EMAS in the "Jornal Estado de Minas," representing all Junior Enterprises.I initiated the project for an interactive dashboard for the company.I redesigned the OKRs management spreadsheet with a SCRUM approach.I participated in events, presenting case studies in Minas Gerais, São Paulo, and other locations.I rebuilt partnerships with UFMG professors.I established a partnership with STONE for its selection process.I developed a benchmarking model where two Junior Enterprises could share their main challenges and conduct joint brainstorming sessions to overcome obstacles.I developed skills in systemic business management, governance, ownership mindset, leadership, strategy, data-driven management, partnerships, and responsibility. -
Vice PresidencyEmas Jr. Consultoria Jul 2020 - Dec 2020Belo Horizonte, Minas Gerais, BrasilIn the Vice Presidency, I also took on the responsibilities of a Project Director, who was on leave.I remodeled all the indicators based on the logic of OKRs.I developed the strategy to shift the culture of the Project Department towards a dynamic and results-driven approach.I created a productivity control indicator, focused on project throughput in terms of revenue, improving the company's recognition among consultants and enhancing the strategic interface between commercial and projects. (This development was the subject of my thesis).I implemented the PDCA Model for continuous improvement, linked to KPIs and OKRs, which allowed us to reach our goals even during the pandemic, making us the second largest Junior Enterprise in Belo Horizonte and the surrounding region in terms of revenue.I shared the method I created with various companies across Brazil, contributing to the growth of numerous Junior Enterprises.
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Account ExecutiveEmas Jr. Consultoria Jul 2019 - Jul 2020Belo Horizonte, Minas Gerais, BrasilI wrote commercial proposals and contracts for more than seven types of products.I made countless visits, calls, and held meetings with clients (ranging from the most formal to those who didn't even have a cellphone).I redesigned the commercial proposal model.I achieved the set targets in both years.I rebuilt the department's identity, earning the award for the department with the strongest culture and unity.I developed skills in teamwork, lead management, eclectic communication, and a systemic view of the commercial process.
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Growth HackerEmas Jr. Consultoria Jan 2019 - Jul 2019Belo Horizonte, Minas Gerais, BrasilI learned all the sales theory, including the theory based on Aaron Ross's "Predictable Revenue" method (though somewhat limited by the lack of resources and products that don't fit specific boundaries).I organized door-to-door campaigns offering fire protection projects.I learned how to use CRM and email automation tools like RD Station, as well as tactics for identifying the different types of ICP in each market.I developed skills in entrepreneurial mindset, commercial strategy, communication, sales, and resilience.
Alexandre J Linhares Alves Skills
Alexandre J Linhares Alves Education Details
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Civil Engineering -
Ensino Médio
Frequently Asked Questions about Alexandre J Linhares Alves
What company does Alexandre J Linhares Alves work for?
Alexandre J Linhares Alves works for Vsp Solution
What is Alexandre J Linhares Alves's role at the current company?
Alexandre J Linhares Alves's current role is Growth Hacker.
What schools did Alexandre J Linhares Alves attend?
Alexandre J Linhares Alves attended Universidade Federal De Minas Gerais, Csa | Colégio Santo Antônio.
What skills is Alexandre J Linhares Alves known for?
Alexandre J Linhares Alves has skills like Adobe Illustrator, Microsoft Excel, Autocad, Microsoft Word, Microsoft Powerpoint.
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