Alexandro Mireles Boeneker Email and Phone Number
Alexandro Mireles Boeneker personal email
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Electronics and Communications Engineer with more than 29 years of experience in product management, product marketing and sales on telecommunications and technology companies.During my career I have participated in the full life cycle of services, from conception, development, launch, implementation and evaluation of their performance to include enhancements and features to ensure their commercial success.I’m able to integrate multidisciplinary and international working teams to successfully launch products and services.Personal characteristics: analytical, results-oriented, committed, stable, negotiator, efficient and I have work values as leadership, honesty and service.Fluent English, both written and spoken.Specialties: Product Manager and Product Marketing Manager
Axtel
View- Website:
- axtel.com.mx
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AxtelMexico City, Mexico -
Market IntelligenceAxtel Oct 2024 - PresentSan Nicolás De Los Garza, Nuevo León, Mx -
Sr. Product Manager, Latam & ApacCradlepoint Jul 2022 - Jun 2024Boise, Idaho, UsImplementing Latin American and Asia Pacific expansion and strategy to launch and accelerate growth of Cradlepoint products and cloud managed services in those Regions.• Through market and competition analysis I launched 5 products in LATAM and 7 in the Asia-Pacific region.• I managed to build trusting relationships with operators in the regions under my responsibility with the goal of them including Cradlepoint as part of their business solutions. -
Product DirectorBestel Oct 2020 - Jul 2022Nápoles, Distrito Federal, MxLeader of Product Management, of services for business segment.• Launch of three new cybersecurity solutions• I managed life cycle of services like Connectivity, Cybersecurity, SD WAN and Mobility -
Business Solutions DirectorAt&T, México Mar 2015 - Jul 2020Mexico, Mexico, MxHead of Product Management, Product Marketing and Sales of mobile solutions for business segment.• Thanks to the knowledge of market needs, I incorporated an affordable network and security solution for medium-sized companies (SD-WAN)• I lead the team that release to production a platform for application distribution and provider onboarding• My Team release a Mobile Device Management (MDM) portfolio to the Mexican Market• I was responsible to launch a Fleet Management solution (IoT)• In Sales, I doubled the productivity of our consultative sales force -
Business Solutions Product ManagerNextel Jul 2013 - Mar 2015Product Development and Product Marketing of mobile applications for business segment.• I released 7 new business applications in less than four monthsResponsible to create an integrated strategy for Business Solutions: product portfolio, product marketing and channel strategy.• I was responsible to manage a multinational and multidisciplinary team to achieve the goal to release new applications on timeLeader of a Nationwide Sales Force focused on selling mobile business applications using a consultative approach.• I increased Consultants sales productivity in 15% in less than 3 months
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Product Deputy DirectorBestel Mar 2012 - Jun 2013Nápoles, Distrito Federal, MxResponsible of Market Intelligence department developmentI supported market value calculations for Bestel target marketI analyzed Bestel’s customers Satisfaction Survey results in order to suggest action plans per area involved.I contributed with strategy definition per city, researching each city characteristics like competition, services and pricing in order to create commercial tactics to penetrate each place.I supported to create a knowledge market intelligence library.Responsible of management and Sales support of services like Internet access, MPLS and Private Lines I was responsible to define Clean Pipes services pricing (DDoS Mitigation, Web Filtering and Bandwidth Management).I designed bundled offers that include Internet access and WiFi access points.I supported Sales team with pricing negotiation with profitable and competitive prices. -
Business Strategy Marketing ManagerAxtel Jul 2011 - Feb 2012San Nicolás De Los Garza, Nuevo León, MxResponsible for planning and implementing business strategies and marketing plans for large and corporate companies in order to increase Axtel’s sales and market penetration.I was responsible for the creation of tactical and strategic plan 2012 for the Enterprise MarkeI contributed in creating the Indirect Channels strategy for sales in segments of small and micro enterprises.I was responsible for planning sales efectiveness project with the aim of improving the performance of Axtel’s sales force.I designed a segmentation scheme based on vertical and horizontal markets. -
Marketing Business Consultant For Mobile OperatorsHuawei Jan 2010 - Dec 2010Shenzhen, Guangdong, CnResponsible for creating and implementing business strategies in order to increase users and revenue from value-added services of mobile operators, identifying specific needs and requirements of each operator.I negotiated, in just ten months, with four content providers to integrate its offerings within the portfolio of services offered by Huawei.I contributed in reviewing and negotiating a contract with Telcel to sell value-added services.I designed marketing campaigns to promote the use of value added services for Telcel customers. -
Marketing Business Consultant For Mobile Services And DevicesTelco Advisors Jun 2009 - Jan 2010Responsible for building the Marketing Plan to launch 3G services and mobile devices for Nextel Peru.I contributed in the selection of basic and value-added services and its features for the Peruvian market, determining the roadmap according to probability of generating more income faster.I supported as a project manager for the implementation of 3G services for Nextel Peru ensuring the release of them in time and form.I helped in the the selection of mobile device for Nextel Peru Nextel 3G portfolio, analyzing and comparing options for the Peruvian market.
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Deputy Marketing DirectorNextel De México Aug 2002 - Dec 2008Overland Park, Kansas, UsResponsible for mobile data services such as messages, content, mobile Internet, mobile business applications and services for BlackBerry.I designed a campaign that increased 165% messaging traffic and 98% messaging active users.I included 7 new content providers to Nextel services portfolio.I helped with the inclusion of different ways of billing for digital content downloads.I lead the commercial launch of BlackBerry 8350i.I participated to launch 4 applications for BlackBerry.As a Product Manager I was responsible for planning, development and implementation of mobile data services.I led the launch of SMS and MMS, including service as well, charging and billing.I was responsible for the launching of digital content download service.I was in charge to release a mobile e-mail application for low tier devices.I took part in the negotiation with other mobile operators and COFETEL for text messages interconnection and interoperability. -
Marketing ManagerAlestra Aug 1997 - Aug 2002San Pedro Garza García, Nuevo Leon, MxResponsible for planning and design commercial offer for multinational account segments, maquila, tourism and government.I designed the marketing plan for each segment.I was responsible of the creation of bundled service offerings according to the needs and requirements of each segmentI was in charge of relations with maquila associations with the aim of promoting Alestra services among its membersI helped to organize events to promote Alestra services.I performed financial analysis per account for special discounts approval.I was in charge of the relationship with AT&T in order to offer global pricing to customers.I was responsible of investigating the needs and requirements of each segment.
Alexandro Mireles Boeneker Skills
Alexandro Mireles Boeneker Education Details
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Instituto Tecnológico Autónomo De MéxicoTecnologías De Información Y Administración -
280 GroupProduct And Product Marketing Management -
Instituto Tecnológico Autónomo De MéxicoFinanzas Corporativas -
Ipade Business SchoolDirección De Empresas -
Tecnológico De MonterreyElectrónica Y Comunicaciones -
Global KnowledgeItil Foundation Certificate In It Management
Frequently Asked Questions about Alexandro Mireles Boeneker
What company does Alexandro Mireles Boeneker work for?
Alexandro Mireles Boeneker works for Axtel
What is Alexandro Mireles Boeneker's role at the current company?
Alexandro Mireles Boeneker's current role is Product Management and Product Marketing Management.
What is Alexandro Mireles Boeneker's email address?
Alexandro Mireles Boeneker's email address is al****@****ail.com
What schools did Alexandro Mireles Boeneker attend?
Alexandro Mireles Boeneker attended Instituto Tecnológico Autónomo De México, 280 Group, Instituto Tecnológico Autónomo De México, Ipade Business School, Tecnológico De Monterrey, Global Knowledge.
What skills is Alexandro Mireles Boeneker known for?
Alexandro Mireles Boeneker has skills like Telecommunications, Mobile Devices, Wireless, Telecomunicaciones, Business Strategy, Estrategia Empresarial, Product Development, Vas, Estrategia, Liderazgo De Equipos Multidisciplinarios, Marketing De Productos, Strategy.
Who are Alexandro Mireles Boeneker's colleagues?
Alexandro Mireles Boeneker's colleagues are Tadeo Garza, Javier Gutierrez, Patricia Cadená, Maria Nancy Ortiz Rodriguez, Hernán Mendoza, Giovanni Pérez Carranza, Che Che.
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