More than 22 years of commercial experience - Sales and Distribution of FMCG (middle management for past 16 years), both strategically and operationally, gathered within Coca-Cola, Anhauser-Bush InBev(Bergenbier) and Nordic Food companies. Focus in reaching sales target goals (volume, distribution, execution) and target costs. Starting from entry level position – first sales job began in 2001- I have been demonstrated talent for identifying customer needs and proven ability to identify, analyze and capture opportunities across all category levels. Experience in sales management (centralize & analyze sales volumes, wholesalers activities, discounts policies), market reports and price strategy (analyze and follow up the price policy of the main competitors). As a Sales Supervisor (both Food & Horeca periods), I led great teams, maximum 7 direct reports, 4 from them, are now also Sales Supervisors. As a Regional Sales Manager, I have directly managed a team compose by 5 Sales Supervisors, 2 Wholesaler Managers and 26 Sales Representatives, all across 5 counties, and indirectly - I coordinate close to 65 Salesmans(Wholesalers Sales Force). Nowdays, new opportunities - I coordinate a business line, Retail Traditional Trade, from the position of National Sales Manager.Specialties: Sales, Distribution,Sales Management, Contract negotiation,Competitive analisys,Market evaluation,Coaching,Communication,Time Management,Finances for Sales TeamBusiness operationsRecruiting