- Manage showroom’s inflow and outflow of samples and all editorial and VIP requests, for over 30 brands, from inquiry to coverage- Support lead in event management, and overseeing all product related media requests from inquiry to coverage- Work with director to create and implement VIP and influencer strategies via custom looks, runway shows and dressing, and gifting initiatives to gain maximum editorial and social exposure- Hire and lead team of 25+ interns while carrying out all operational procedures from client invoicing to organizing client assets, to client prospecting

- Enhance public relations and revamped social media accounts to increase community engagement- Direct client and product research for high profile client base and composed client profiles- Support makeup application for red carpets, fashion campaigns, press conferences and live television events including The Met Gala, Andy Cohen Live, and Victoria Secret- Edit all contributions to media publications such as Allure, Harper Baazar, and The Cut

- Provide counseling and tutoring for fellow students guiding them through the writing and researching process- Read and review student essays to provide suggestions for clarity, grammar, engagement and delivery suggestions

- Pitched, created, and edited weekly blog posts, and wrote copy for Krost’s e-commerce platform- Developed curated marketing plans to interact with consumers by events, emails and elevated social media content - Monitored industry trends and events to identify new partnership opportunities that aligned with brand mission

- Managed and conducted research for print and editorial photoshoots to align brand identity with trends- Wrote creative and effective marketing copy to communicate pertinent selling points- Worked directly with founder, communicating daily about upcoming fashion events and stories

- Directed research for talent and composed talent spreadsheets with Crowdtangle and Creator IQ- Created proposals for client meetings and supported marketing manager with execution of all client programs- Organized materials and data insights for campaigns while curating influencer lists

- Consulted with clients to facilitate project completion around their requests, expediting services provided- Coordinated in-flow of client information with projects, and edited final layouts to ensure project accuracy

- Itemized stock, operated register, and trained new employees to to achieve daily sales goals- Built a rapport with customers by asking questions and faciliating product selection, while collaborating with owners to confirm effective sales skills using visual merchandising