Alexa Cruz Email & Phone Number

United States

United States

Jersey City, New Jersey, Us

Sydney, Nsw, Au

• Created engaging content to help readers build their personal finance knowledge and find products that meet their financial goals• Managed a team of full-time and freelance writers and editors• Led branded content partnerships and the creation of articles• Managed the editorial budget • Led and hosted Finder’s Customer Satisfaction and Innovation Awards

Sydney, Nsw, Au

• Created strong product ratings and methodologies for best pages• Identified, pitched and assigned informational and transactional personal finance content• Updated guides on banking topics, such as kids’ debit cards, deposit accounts, CDs, business accounts and more• Worked closely with the producer to create banking tools, such as quizzes and calculators• Edited a series of digital articles covering personal finance• Produced quarterly content plans aligned with the company’s strategies and goals• Created briefs for articles that are editorially independent and align with SEO best practices• Optimized content through site audits, edits and competitor analysis• Strengthened bonds between editorial and publishing through subject-matter expertise and SEO research• Ensured articles are clear, comprehensive and meet the intent, voice and style of the publication• Worked closely with a publisher and compliance team to ensure content is compliant and editoriallyindependent• Created engaging content to help readers build their personal finance knowledge and find products that meettheir financial goals

Houston, Tx, Us

• Managed project-based tasks for domestic and regional conferences, such as the creative production of brochures, booths, journals, newspapers, and more• Executed marketing plans, copy and content for online, print, and email• Developed content and copy for multi-channel marketing campaigns• Reviewed and updated all assets and materials for copy accuracy all while observing brand guidelines• Developed appropriate sales enablement tools, including custom communications and collateral• Managed the creative production of online and offline marketing assets, graphic design, video production and web development, from the initial concept to the finished product and execution• Worked with vendors, quoting jobs, and executing print runs in a cost effective manner

Houston, Tx, Us

• Assisted in the production of both print and electronic association publications• Copyedited and proofread publications including, but not limited to, the award-winning ACAMS Today magazine, ACAMSToday.org, and ACAMS Connection (in English and Spanish)• Developed a Spanish and English style guide in order to create consistency among publications• Copyedited, proofread and fact-checked articles submitted by authors• Revised copy, design, ads and art work for article layouts submitted by the graphic designer• Proofread/copyedited Spanish articles submitted by the Spanish translator• Corresponded with employers about our career center• Moderated forums and worked to solve any technical issues• Managed the ACAMS Today Twitter account

New York, Ny, Us

• Proofreading proofs for typos, grammar and misspellings• Checking proofs against the original book to ensure everything in the book was included in the new proofs• Checking proofs against draft manuscript to ensure changes from the manuscript were made correctly and that none of the copy was dropped

New York City, Ny, Us

• Edited YourTango Expert articles• Generated creative headlines and descriptions for articles• Developed SEO skill and used SEO best practices in order to help increase organic search traffic• Used Drupal in order to make necessary article and Web edits• Contacted authors• Syndicated articles• Used HootSuite to manage social media updates

• Wrote six articles a week on a variety of topics: breaking news, opinion pieces, reviews, as well as developer and studio interviews• Gained more knowledge of online publishing• Provided editorial feedback to other writers• Acquired good content marketing skills from basic SEO practices to building a community that shares content

• Assisted with editorial projects, as needed• Provided support to the Marketing Director• Wrote effective copy, excelling in correct spelling, punctuation, and grammar• Applied my copy editing skills to edit and proof my team's work• Provided constructive feedback to the work of other team members• Wrote blog articles using WordPress• Utilized social media to engage with a community of fans/followers online• Contacted job boards for job crossing information

New York, Ny, Us

• Proofread/edited and fact-checked copy, including page proofs, cover copy and promotional materials• Assisted in coordinating the production of books, e-books, newsletters and other publications by securing supporting materials (including barcodes, outstanding images/artwork, copyright registrations, etc.)• Distributed new publications to internal management, trustees, book contributors and vendors• Provided general departmental clerical support• Noted drastic increases or decreases on sale reports and checked budget reports to ensure that the publication department had not exceeded its annual budget• Updated the publishing website using Expression engine/Ellis Lab software• Contacted printers for print estimates

Macon, Ga, Us

• Proofread the school newspaper for clarity, spelling, and grammar• Communicated proposals to the staff about facts or formal names that must be fixed within each article• Researched and analyzed topics• Wrote articles• Worked on layouts using Adobe InDesign

Macon, Ga, Us

• I helped students proofread their papers with the intent goal of helping them learn and understand important writing and editing skills in which they may apply in the future.