Alex Bornoff Email & Phone Number

Portland, OR, US

Sony Pictures

Leading strategic brand initiatives designed to make Crunchyroll the dopest brand on earth!

Lead end-to-end brand strategy programs for high-target accounts. My current scope is an embedded brand strategy lead for DoorDash. I am tasked with mining key cultural insights using a myriad of market research tools and using them to develop sophisticated brand strategy recommendations for this highly operational organization. This work is in service of.

I partner with brands and leadership teams to determine and implement consumer-driven brand strategies.These advising services take the form of project-based work scopes, long term interim positions, and ad hoc consulting.My passion is helping brands connect to culture and develop research enabled strategies that are audience-first.

I was brought on to lead and build a more sophisticated marketing function within UWLA, a DEI-centered higher education institution that relied heavily on in-person engagement to drive marketing output pre-pandemic. During the pandemic, UWLA had to develop a more robust marketing infrastructure to accommodate a broader channel strategy. With my support and.

San Francisco Bay Area

To oversee internal and external communications including market strategy execution, website development, campaign development.

Ma, Communication Management

Ba, Communications