Alejandro Cedeno
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Alejandro Cedeno Email & Phone Number

President, Research and Development, North America at Kraft Heinz
Location: Franklin, Tennessee, United States 11 work roles 2 schools
1 work email found @effem.com 1 phone found area 805 LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Work email a****@effem.com
Direct phone (805) ***-****
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Current company
Role
President, Research and Development, North America
Location
Franklin, Tennessee, United States

Who is Alejandro Cedeno? Overview

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Quick answer

Alejandro Cedeno is listed as President, Research and Development, North America at Kraft Heinz, based in Franklin, Tennessee, United States. AeroLeads shows a work email signal at effem.com, phone signal with area code 805, and a matched LinkedIn profile for Alejandro Cedeno.

Alejandro Cedeno previously worked as Senior Vice President - Research & Development - Pet Nutrition North America at Mars and Vice President - Pet Food R&D at The J.M. Smucker Company. Alejandro Cedeno holds Ms, Chemical Engineering from University Of Wisconsin-Madison.

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Email format at Kraft Heinz

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{first}.{last}@effem.com
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Profile bio

About Alejandro Cedeno

As a dedicated cat parent, I am thrilled to be leading the North America Pet Nutrition R&D team as we work together to drive the Mars Petcare purpose: A Better World For Pets. With Mars Petcare’s commitment to the future of people, pets and the planet, I am excited about the impact we will make together.My most recent prior role was Vice President - Research & Development for the Pet Food and Snacks business (formerly Big Heart Pet Brands) at The J. M. Smucker Company, leading all R&D activities for our portfolio of pet food and snack brands, as well as the Pet R&D team and facilities in Orrville, Ohio and Topeka Kansas.Previously, I was President of Global Innovation of MWV, reporting directly to the CEO. In this role, I was responsible for providing innovation strategy and Research & Development leadership to MWV as it focused on integrated packaging solutions and insights-centric innovation. Before joining MWV, I worked for 20 years in Research & Development with Procter & Gamble across the Beauty Care, Bleach and Laundry Additives, Hard Surface Cleaners, Swiffer, and Fabric Care categories. I am a native of Cuba and have also lived in Spain, Italy, Poland, Belgium and Venezuela, and traveled extensively in Europe, Asia, Africa and Latin America. One of my proudest achievements has been helping establish Dancing Classrooms Greater Richmond to bring the proven Dancing Classrooms program and its social emotional learning to thousands of students. It has been so rewarding to seeing the children thrive!

Listed skills include Consumer Products, Product Development, Product Innovation, Customer Insight, and 35 others.

Current workplace

Alejandro Cedeno's current company

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Kraft Heinz
Kraft Heinz
President, Research and Development, North America
Franklin, TN, US
AeroLeads page
11 roles · 33 years

Alejandro Cedeno work experience

A career timeline built from the work history available for this profile.

President, Research And Development, North America

Franklin, Tn, Us

Senior Vice President - Research & Development - Pet Nutrition North America

Current

Mclean, Virginia, Us

Apr 2022 - Present

President - Global Innovation

Richmond, Va, Us

Reporting to the CEO, responsible for the MWV Packaging Platform Innovation Portfolio, Corporate and Packaging Platform R&D, Innovation Management excellence and for the Company’s R&D centers in Richmond, Grandview, Waalwijk (The Netherlands) and Hemer (Germany). Led a Global, diverse work force of 125+ professionals in R&D, Open Innovation and Innovation Management, and oversee the Global Innovation Management process for MWV, including the Corporate Innovation Portfolio, Innovation Strategy, and Innovation Metrics.• Worked closely with the CEO and his Leadership Team to develop robust innovation goals, strategies, portfolios, and metrics for the Packaging Platform overall and for each Business Unit.• Expanded MWV’s R&D capability into Polymer Science and Engineering, Packaging Science and Engineering, Food Packaging, Modeling & Simulation, and Advanced Mechanical Design, enabling a materials-agnostic, integrated approach to packaging innovation.• Developed and implemented the One MWV Innovation Process Management program, including innovation portfolio management at the Strategic Business Unit and Corporate level, an Innovation Leadership career ladder and competency model, and a flexible yet robust stage-gate process.• Created an R&D Open Innovation organization to enhance the Company's innovation capabilities, attracting top talent from within and outside the company and partnering with best-in-class external experts.• Created a Market and Consumer Insights organization to enable insights-centric innovation, attracting top talent from CPG/Pharmaceutical companies and partnering with best-in-class external experts to develop an in-house Insights Academy. • Overhauled the Company's Technical Career System, enhancing our ability to attract, develop and retain top talent.

Oct 2009 - Feb 2014

Associate Director - R&D - Packaging Development

Cincinnati, Ohio, Us

Responsible for the Package and Device Development program for North American Fabric Care (> $ 5 bn in sales), Fabric Care New Business Development, and Global Liquid Fabric Enhancers. Led a diverse work force of 35 direct reports in the NA GP&DD Franchise organization, 8 direct reports in the Global FE GP&DD Franchise organization, and 18 indirect reports in the GP&DD Capability organizations• Led the establishment and development of the next wave of packaging innovation for NA Fabric Care, creating new 3D shapes for premium line extensions in both Laundry and Fabric Enhancers.• Led the design, development and introduction of the 2X concentrate packaging line-up for all NA laundry liquid brands . Program has been recognized with internal Cost Innovation Award as well as a 2009 duPont Packaging Innovation Award.• Led the design, development and introduction of the 15 % compaction packaging line-up for Downy and Gain liquid fabric enhancers brands.

Jul 2005 - Oct 2009

Associate Director - R&D - Fabric Care Latin America

Cincinnati, Ohio, Us

Led R&D for P&G's Latin American Fabric Care and Global Tier 2 Detergents businesses , based in Caracas, Venezuela

Jan 2002 - Jul 2005

Associate Director - R&D - Fabric & Home Care R&D - Swiffer

Cincinnati, Ohio, Us

Global R&D responsibility for the Swiffer brand ($ 300 MM in Global sales), for all Surface Care wet wipes product design/process development ($ 50 MM in Global sales), and for North America Surface Care R&D. Lead a diverse work force of 35 professionals located in the US and Belgium

Mar 2000 - Mar 2002

Associate Director - R&D - Fabric & Home Care - Hard Surface Cleaners

Cincinnati, Ohio, Us

Responsible for R&D product development on Mr. Proper, Flash, Comet and Viakal in Europe and Africa. Also responsible for Global Product Design and Process Development on all liquid and solid Surface Care products, and for the identification of New Business Opportunities leveraging P&G’s Surface Care Core Competencies. Led a diverse workforce of 42 professionals located in Belgium and Italy.

May 1999 - Mar 2000

Section Head - R&D - Laundry & Cleaning - Ace Bleach

Cincinnati, Ohio, Us

Responsible for the geographical expansion of Ace hypochlorite bleach in Eastern Europe, Africa and Latin America. Led a workforce of 13 professionals located in Rome and Mexico City.

1994 - 1997 ~3 yrs

Brand Manager - Ace And Mr. Proper Poland And Ace Central & Eastern Europe

Cincinnati, Ohio, Us

Managed the Polish Ace and Mr. Proper business, and oversaw the expansion of Ace in the CEE region

1994 - 1995 ~1 yr
2 education records

Alejandro Cedeno education

Ms, Chemical Engineering

University Of Wisconsin-Madison

Bs, Chemical Engineering, Magna Cum Laude

Georgia Institute Of Technology
FAQ

Frequently asked questions about Alejandro Cedeno

Quick answers generated from the profile data available on this page.

What company does Alejandro Cedeno work for?

Alejandro Cedeno works for Kraft Heinz.

What is Alejandro Cedeno's role at Kraft Heinz?

Alejandro Cedeno is listed as President, Research and Development, North America at Kraft Heinz.

What is Alejandro Cedeno's email address?

AeroLeads has found 1 work email signal at @effem.com for Alejandro Cedeno at Kraft Heinz.

What is Alejandro Cedeno's phone number?

AeroLeads has found 1 phone signal(s) with area code 805 for Alejandro Cedeno at Kraft Heinz.

Where is Alejandro Cedeno based?

Alejandro Cedeno is based in Franklin, Tennessee, United States while working with Kraft Heinz.

What companies has Alejandro Cedeno worked for?

Alejandro Cedeno has worked for Kraft Heinz, Mars, The J.M. Smucker Company, Big Heart Pet Brands, and Meadwestvaco.

How can I contact Alejandro Cedeno?

You can use AeroLeads to view verified contact signals for Alejandro Cedeno at Kraft Heinz, including work email, phone, and LinkedIn data when available.

What schools did Alejandro Cedeno attend?

Alejandro Cedeno holds Ms, Chemical Engineering from University Of Wisconsin-Madison.

What skills is Alejandro Cedeno known for?

Alejandro Cedeno is listed with skills including Consumer Products, Product Development, Product Innovation, Customer Insight, Cross Functional Team Leadership, R&D, Strategy, and Innovation Management.

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