It all started with a breast pump...My first innovation project, 15 years ago, was to redesign a client's breast pump. I quickly learned that every product, no matter how functional, has the ability to deeply affect our well-being and shape the world we live in. I've devoted my career to helping companies deeply understand the people behind their products and launch breakthrough experiences.My current focus is exploring what it means to be 'Team Human' in the age of AI.↳ DeepNeed is an AI research study. We use AI interviews and analysis to uncover the invisible layer of deep needs hidden in your customers. Learn more: https://deepneed.com/↳ Empathy & AI is a bi-weekly newsletter focusing on research, design, and humanity in the AI era. Subscribe for weekly AI gut checks: https://empathyandai.beehiiv.com