Alex Cushing Email and Phone Number
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Senior Executive with a collaborative style and demonstrated success in developing strategies for growth in disrupted environments. Proven success in Brand Management, Brand Strategy, Marketing, Sales, Customer Experience, Consumer Engagement, Business Process, Brand Launch/relaunch strategies, and Product Development for global Fashion and Luxury brands as well as the music production industry. A results driven leader who develops and implements clear strategies to deliver revenue growth, achieve corporate objectives, and build high performance teams. Email: alexecushing@gmail.comPeloton: SmooshotonAvailable to discuss new opportunities in: Dallas, Los Angeles, and San Diego areas. -Areas of achievement: -Management -Customer engagement- Consumer activation-Brand Positioning- Corporate Branding -Product development-Product assortment-Customer Experience-Business process Scrum / Waterfall-Muti-platform execution-P&L -Expense control-Licensee + licensor relationship-Entrepreneurial with corporate abilities
Hand Drawn Records Llc
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President & Co FounderHand Drawn Records Llc Jan 2015 - PresentDallas, Texas, UsCo-Founder - Developed Independent record label Hand Drawn Records, into the world's most advanced vinyl record pressing facility. Develop and drive 3-5 year business and marketing strategies to increase revenue, capture new customers, and re energize existing ones. Explore and evaluate new opportunities to expand the Hand Drawn brand.
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Vice President -Luxury PortfolioFossil Group, Inc. 2015 - 2017Richardson, Texas, Us- leadership position guiding the group's 3 Luxury Brands generating $200m-Increased engagement on the 2 major social platforms by 100%- Part of executive team developing 5 year marketing and financial strategy to drive portfolio market share in the Fashion Swiss Watch segment -
Vice President Creative Services / Customer ExperienceFossil Group, Inc. 2014 - 2015Richardson, Texas, Us- Established the organization responsible for the creation and implementation of all visual assets and merchandizing direction for all contact points of the customer journey to purchase. reduced roll out costs by 15%-Orchestrated the development of a mobile solution to provide sales team customizable access to all sell-in messaging and ordering tools for 12 brands, 2 categories that account for $1.5B
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Vice President - Brand Manager Dkny And Karl Lagerfeld WatchFossil Group, Inc. Feb 2012 - Apr 2014Richardson, Texas, Us03/2012 - 04/2014Vice President / Brand Manager DKNY and Karl Lagerfeld - Developed and implemented all aspects related to the global launch of the company’s newest watch license, the Karl Lagerfeld brand.Orchestrated and implemented Fossil’s first ever, same- day, global product launch. Secured 225 doors in 12 countries, for February 2013 launch. Developed innovative digital media plan using only social media, mobile, and short- lead assets to deliver $12m revenue.
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Vice President - Brand Manager Fossil WatchFossil Group, Inc. 2007 - 2012Richardson, Texas, Us-Led largest volume category within Fossil; direct report to CEO, achieved goals of creating stronger brand identity and product focus within Watch segment. Responsibilities included: Product development and design teams, inventory control teams, short and long term financial strategic initiatives, and sales initiatives. - Guided the teams through critical change management, reorganized inter-team and inter departmental interaction and processes, established a platform for international expansion. - During my tenure in this position, division posted consecutive YOY growth, growing 51% in annual sales to $565m
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Brand Manager - Micheal Kors WatchFossil Group, Inc. 2004 - 2007Richardson, Texas, Us- Led what would become the most successful license watch launch in Fossil history, posting an operating profit in the first year on $9m in revenue-Developed product, assortment plans, marketing materials and POS displays and packaging for rollout. -Directed global sell-in to all major accounts.
Alex Cushing Skills
Alex Cushing Education Details
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Syracuse University - Maxwell SchoolPolitical Science And Government
Frequently Asked Questions about Alex Cushing
What company does Alex Cushing work for?
Alex Cushing works for Hand Drawn Records Llc
What is Alex Cushing's role at the current company?
Alex Cushing's current role is Music Industry | Brand Storyteller | Entrepreneur |Collaborator & Connector.
What is Alex Cushing's email address?
Alex Cushing's email address is al****@****att.net
What is Alex Cushing's direct phone number?
Alex Cushing's direct phone number is +197269*****
What schools did Alex Cushing attend?
Alex Cushing attended Syracuse University - Maxwell School.
What skills is Alex Cushing known for?
Alex Cushing has skills like Merchandising, Brand Management, Retail, Sales, Product Development, Fashion, Watches, Visual Merchandising, Trend Analysis, Assortment, Wholesale, Marketing Strategy.
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