I am the founder of Digital Kaizen which is a digital marketing consultancy that takes a data-centric approach to optimising our client’s digital performance. I am based in London and we have a satelite office in Bangkok to serve our Asian clients. I am an expert in search marketing optimisation (SEO & PPC), website analytics, insight reporting, and dashboard creation. I am an experienced marketing professional specialising in data driven digital strategy. Over career I have developed my digital analytics skills and blended them with my marketing experience allowing me to become a commercially minded insight provider and strategist. My role is consultative and allows me to advise clients on marketing strategy, new processes and tech solutions. Expertise in: Search marketing, Web optimisation strategy, Insights (behavioural & customer), Conversion rate optimisation for large eCommerce sites.