As a senior level B2B marketing expert, working internationally in the EMEA region, I conceive and deliver strategic marketing campaigns that lead to excellent results in terms of lead generation, PR coverage and significantly increased revenues. Analytical as well as creative, I consistently measure campaign performance and return-on-investment (ROI). Always keeping up with the latest marketing technology and best practice, I target and utilise limited resources to achieve the most effective impact. By undertaking smart financial management and budget control, I reduce costs whilst increasing sales. Experienced in all aspects of online and offline marketing, I manage integrated campaigns and strategic events, across both digital platforms and traditional print. Many previous marketing channels I have set up in previous roles are still in successful operation today, including marketing automation tools, a newsletter and corporate blog.Throughout my career to date, I have utilised strong interpersonal skills to collaborate with varied stakeholders and partners, including multi-national, cross-functional teams. I thrive when engaging with others and have succeeded in developing strong relationships in the US and Europe. These include large networks of channel sales partners and distributors. Areas of expertise:❖ Marketing strategy❖ Budget management & revenue generation❖ Digital marketing ❖ Multi-channel marketing❖ Marketing events management❖ Project management❖ Public Relations❖ Performance metrics❖ Data analysis / benchmarking