Alex Gonzalez

Alex Gonzalez Email and Phone Number

Data-Driven Marketing and Demand Generation , Co-founder - 100 Yards @ Chatalog
Alex Gonzalez's Location
Columbus, Ohio, United States, United States
Alex Gonzalez's Contact Details
About Alex Gonzalez

Still trying to figure out how to end up on the Senior PGA Tour when I turn 50, but in the meantime I enjoy designing, building and executing on sales and marketing plans that help high-growth companies scale.Specialties: - Marketing: building content mapped funnels, high quality lead generation, lead nurturing, building multi-channel campaigns (SEO, SEM, social media, email, sms, publisher networks)- Sales: sales operations, bdr process design and management- Systems: CRM, marketing automation, sales/marketing database integrations - Product Management: design/UX, overall strategy- Operations: financing (seed and angel), business modeling, budgeting, P&L responsibility- Industry domain: E-commerce, B2B lead generation, content marketing

Alex Gonzalez's Current Company Details
Chatalog

Chatalog

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Data-Driven Marketing and Demand Generation , Co-founder - 100 Yards
Alex Gonzalez Work Experience Details
  • 100 Yards
    Co-Founder
    100 Yards Jan 2016 - Present
    We founded 100 YARDS because we saw an opportunity to provide CMO Services to Venture and Private Equity backed companies that were struggling with marketing:• Marketing is often the third priority behind product and sales• Start-up complexity usually equals a lack of focus • Good marketing resources are hard to find • Hiring the right CMO takes time and the wrong choice is costly 100 YARDS works with companies for a finite period of time to start building brand equity, to drive acquisition efforts, and ultimately to build the foundation for future marketing success. • We bring the art and the science that is required. • We do strategy and execution. • We work with both B-to-B and B-to-C companies. • We are a senior team surrounded by a great network.
  • Chatalog
    Co-Founder And Ceo
    Chatalog Sep 2012 - Present
    Co-founded Chatalog, a platform that enables fun, easy and private collaboration with friends or family when making important purchases online.
  • Dietbet
    Advisory Board Member
    Dietbet Sep 2011 - Present
    New York, New York, Us
  • Hightable, A Part Of Gerson Lehrman Group
    Vice President, Product And Marketing, Hightable
    Hightable, A Part Of Gerson Lehrman Group Aug 2011 - Apr 2013
    HighTable connects professionals who drive innovation and growth in their business. Our platform enables members to exchange ideas and information from their firsthand experience.
  • Gerson Lehrman Group
    Vp, Online Marketing
    Gerson Lehrman Group Oct 2010 - Aug 2011
    New York, Ny, Us
    Lead search engine marketing, social media, demand generation and CRM initiatives for Gerson Lehrman Group (GLG), the global marketplace for expertise. Since 1998, its technology-enabled platform for collaboration and consultation has helped the world's leading institutions find, engage, and manage experts across a broad range of industries and disciplines.
  • Focus
    Director, Expert Services
    Focus Feb 2010 - Oct 2010
    San Francisco, Ca, Us
    Our mission at Focus is to make business expertise available to everyone through high quality research, 1:1 analyst support, and a thriving community of business and technology professionals. The Expert Services group works to roll out categories by identifying, recruiting and bringing together thought leader Experts, end-users and vendors into a thriving community that generates the information and research these professionals need to make better business decisions. My specific role is in developing the strategy and products to support that effort.
  • Focus
    Senior Manager, Audience Development
    Focus Mar 2008 - Feb 2010
    San Francisco, Ca, Us
    The audience development team is responsible for driving targeted business audience to Focus’ websites through different online strategies (SEO, SEM, SMO publisher partnerships, content syndication). I personally managed all community and user generated content features on our network of sites. Part of cross-functional team responsible for developing and implementing new horizontal strategy integrating all of our current vertical sites into one all-encompassing site, focus.com.
  • Veritas Group, Inc
    Director Of Operations
    Veritas Group, Inc Jul 2002 - Jul 2007
    Custom engineer promotional campaigns for clients in the sports, entertainment, and leisure industries.• Led team responsible for the sales, marketing, and distribution of the Los Angeles Dodgers and Anaheim Angels promotions. • Generated $1M in revenue for our company while increasing attendance for the Dodgers and the Angels from previous year.• Full P & L responsibility for entire company. Managed over $1.8M in revenue.• Opened new branch offices in San Diego and Las Vegas.• Grew San Diego office to a $1.8M per year in revenue branch.• In just 4 months grew Las Vegas office to a $40,000 per month in revenue branch.• Established new clients in different industry categories such as golf courses, high-end salons and day spas, and resorts.
  • Chipshot.Com
    Co-Founder, Vp-Operations
    Chipshot.Com May 1998 - Jul 2000
    Co-Founder• Came up with business idea and plan in final semester of college, 1998.• Implemented business idea in summer of 1998.• Created monthly revenues in excess of $100,000 without any outside investment.• Met with potential investors in the venture capital community and raised over $50M through 4 different rounds of funding.VP, Operations• Developed and executed international manufacturing and fulfillment strategy with component manufacturing occurring in Taiwan and China and final assembly and fulfillment occurring in Sunnyvale, CA.• Oversaw manufacturing, fulfillment, product development, and customer service.• Managed a team of over 65 employees.• Led team responsible for the development of our Tour Series line of golf clubs that were used by PGA Tour professional Nick Price.

Alex Gonzalez Skills

Online Marketing Strategy Lead Generation Seo Marketing E Commerce Crm Sem Partnerships Social Media Product Management Management Sales Cross Functional Team Leadership Digital Marketing Creative Direction Strategic Partnerships Email Marketing Customer Experience Behavioral Targeting Marketing Automation Landing Page Optimization Demand Generation Customer Relationship Management Product Development Content Marketing

Alex Gonzalez Education Details

  • Harvard University
    Harvard University
  • Cathedral High School
    Cathedral High School

Frequently Asked Questions about Alex Gonzalez

What company does Alex Gonzalez work for?

Alex Gonzalez works for Chatalog

What is Alex Gonzalez's role at the current company?

Alex Gonzalez's current role is Data-Driven Marketing and Demand Generation , Co-founder - 100 Yards.

What is Alex Gonzalez's email address?

Alex Gonzalez's email address is ag****@****oup.com

What is Alex Gonzalez's direct phone number?

Alex Gonzalez's direct phone number is +165048*****

What schools did Alex Gonzalez attend?

Alex Gonzalez attended Harvard University, Cathedral High School.

What skills is Alex Gonzalez known for?

Alex Gonzalez has skills like Online Marketing, Strategy, Lead Generation, Seo, Marketing, E Commerce, Crm, Sem, Partnerships, Social Media, Product Management, Management.

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