• Responsible for all management, development, and execution of North America business-to-business email marketing campaigns for all company departments o Focused on developing, managing, and sending email campaigns targeted to generate revenue, leads and improve the overall merchant experience at Groupon o Highlight campaign being the “Best of Groupon 2013” campaign that brought in nearly $2 million in revenue for the company o Accountable for cross-departmental coordination of requirements/expectations with sales, communication, and design work with marketing • Developed and integrated automated email programs for Account Management teams and Breadcrumb POS teams that were used to implement the Account Management project which successfully launched in Q4 2013 and the Breadcrumb POS project which successfully launched in Q1 2014• Utilized both Eloqua and pure HTML coding to develop email templates, execute email sends, and report metrics on all email campaigns

• Achieved highest market coverage in 6-team region (80% vs. 50% for next-closest team)o Prioritized demands of various stakeholders to satisfy divergent interests (process KPIs, territory profitability, deal diversity/seasonality)o Set KPI goals for Account Executive (AE) performance and created new analytical methods to identify AE performance along various performance metrics while allocating accounts according to goal achievement• Contributed incrementally to 43% GP growth of Team Ohio (vs. 38% company average) through implementation of new ideas and streamlined processes according to merchant needs in the region• Collaborated on process-improvement projects with cross-functional teams including technology and sales team to synergize various processes

• Advised merchants on maximizing revenue potential of promotional deals for Groupon Now! distribution platformo Determined relevant category types, scheduling, and geography for distribution of merchant offeringso Analyzed and compared data sets from similar deal types to determine revenue potential of proposed Now! promotion and identified key revenue drivers of successful promotions and presented to merchants• Responded in real time to emerging merchant issues after launch of promotion, using Zendesk support interface

Aid in the development of high school girls soccer abilities and character development

As a Team Lead on the Market Research team, I managed a team of 14 people responsible for researching new businesses fit for the Now! distribution platform. I was respondsible for allocating assignments to each of my team members. I also ensured the workload for my team was completed both correctly and efficiently.

As a Coach/Trainer, I was responsible for training children of all ages and levels in both gymnastics and soccer. I also fostered their improvement on the field and their character development off the field. As a High School head soccer coach at the Varsity level, I led a team of 21 girls through training, strategy, development, and team building.

At SportsForce, I was responsible for organizing market research for the company’s direct sales strategy and conducted case-study target market interviews. I also constructed their sports marketing program from the ground up and generated comprehensive competitive analysis reports.

As an Assistant Account Executive, I collaborated with the Senior Project Manager on all accounts, participated in client meetings, and was responsible for analyzing information generated during meetings. I helped plan and coordinate numerous Ride-And-Drive events for a number of high status clients.

As a Sales Associate, I greeted customers in friendly and outgoing manner. I was repsonbible for organizing and maintaining the sales floor and stock room. I also provided excellent and individual customer service to each of my clients.

At Mariners, I preformed personal assistance and guidance to individual customers. I also accomplished cashier and clerical responsibilities (i.e. money handling, store closing procedures, etc.).