Alexander Lucas Email & Phone Number

United States

Raleigh, North Carolina, United States

Raleigh, North Carolina, United States

• Management of a diverse client portfolio generating circa $1.2million in revenue.
• Responsible for setting and executing digital project strategy for clients including SEO, Creative Content, SEM, PPC, Influencer Marketing, and Web Development and Design services.
• Leading and managing SEO, Creative Content, SEM, PPC, and Web Development teams to deliver exceptional results for clients.
• Analyzing external and internal data to generate informed data driven strategy… Show more
• Analyzing external and internal data to generate informed data driven strategy recommendations for clients.
• Undertaking regular project monitoring, flagging project risks, and developing pro-active intervention strategies.

Raleigh, North Carolina, United States

Oxford, England, United Kingdom

• Responsible for the creation, delivery and management of international marketing strategies driving brand awareness utilizing the full marketing mix for a portfolio of 62 Neuroscience journals generating an income of.
• Launching new titles into competitive marketplaces. Responsible for all creative, setting the go to market strategy, and delivering successful community building marketing activity through international geo-targeted.
• Conducting and… Show more
• Conducting and analyzing market intelligence to develop and deliver intelligence led marketing activity to achieve portfolio growth objectives and ROMI.
• Acting as paid media champion for the internationally based Life and Social Sciences team responsible for social and PPC strategy formulation, message development, delivering training, analytics, creation of social.
• Planning and coordinating international event presence including pre and post event communications, coordinating with design agencies to create promotional displays and assets, and negotiating sponsorship and.

Oxford, England, United Kingdom

• Leading the Life Science journals team with responsibility for setting and delivering the marketing strategy across multiple territories for a list of 35 Life Science journals generating an income of circa $5mil.
• Developing and delivering innovative marketing activity utilizing the full marketing mix to meet individual journal objectives ensuring return on marketing investment.
• Delivering high levels of client satisfaction via effective relationship management skills and… Show more
• Delivering high levels of client satisfaction via effective relationship management skills and negotiating marketing strategy buy in with key journal stakeholders including societies, editors, and internal publishers.
• Managing and directing workflow for two direct reports within the Life Science Marketing team in order to execute the marketing strategy and deliver against set marketing objectives.
• Creating, developing, and managing digital channels including journal websites and social media channels.

Oxford, England, United Kingdom

• Developing and delivering the marketing strategy in order to meet income generation and sport participation strategic objectives for OSPA liaising with key national stakeholders.
• Influencing and setting organisational direction with OSPA board members as part of the senior management team.
• Leading and developing the Business, Events and Marketing team in executing the marketing strategy delivering against set KPI’s.
• Responsible for the creation and delivery of the… Show more
• Responsible for the creation and delivery of the communications plan and strategy for OSPA.
• Acting as brand guardian ensuring the OSPA brand remained current in line with sector trends and developments.

Nottingham, England, United Kingdom

• Account manager role responsible for creating the marketing plan, vision and strategy for the Sport and Leisure service.
• Preparing and delivering effective marketing and communication activity across multiple brands housed within Sport and Leisure to deliver service wide income targets of circa $8million.
• Horizon scanning for key issues, developments and competitor analysis in all related communications and marketing channels to embed new and emerging technologies to ensure… Show more
• Horizon scanning for key issues, developments and competitor analysis in all related communications and marketing channels to embed new and emerging technologies to ensure the service is at the cutting-edge of sector.
• Acting as lead specialist for Sport and Leisure in the concept, design and commissioning of communication improvements across all channels.
• Responsible for brand and product development working with multiple vertical teams.

Nottingham, England, United Kingdom

• Managing creative and innovative marketing activity from concept to production liaising with relevant stakeholders at all levels
• Creating and delivering successful marketing campaigns to tight deadlines using a variety of media platforms and delivering ROI
• Providing bespoke marketing activity for ten individual leisure centers working with general managers to deliver lead generation campaigns and community building activity.
• Managing the production of materials… Show more
• Managing the production of materials including: concept, design, copy, web content proofing, production, delivery and distribution to a high standard liaising with designers printers and other external agencies
• Managing and developing leisure centers social media channels developing brand language, generating engaging content, carrying out CRM, and implementing PPC membership sales campaigns.

Nottingham, England, United Kingdom

Nottingham, United Kingdom

• Assisting in local marketing activities designed to increase awarness of the store and drive footfall and sales.
• Assisting in the creation of local fundraising initiatives such as fashion shows and the Oxjam music festival.
• Aiding the design of store displays designed to attract footfall.
• Responsible for banking daily takings.

Cim Prof Dip

Cim Prof Cert