Reel Potential is a subscription-based experience where we harness the power of Hollywood movie clips to help business leaders inspire, motivate and teach life lessons to employees and students, worldwide. We use a revolutionary communications tool that will not only help with internal communications, but it will also enhance your brand through external advertising.Our clients have a choice of receiving an experience once, twice or three times per week, which is sent via email or to your cell phone. The experience can be tailored to your needs. Our services include:

Project Manager/AnalystDeveloped project plans specifying goals, strategy, staffing, scheduling, contingency plans, and allotment of resources for each phase of a project. Effectively managed multiple projects simultaneously, directed and coordinated the activities of project personnel, and ensured each project was completed on time, on target, and in budget.• Designed and orchestrated programs that encouraged volunteer service in support of the Conservatory Ballet and the community at large, and, internally, developed a company orientation program for new employees that helped maintain high internal morale rates.• Developed and implemented client management computer system. • Developed and implemented inventory management systems.

Marketing Director Directed all aspects of marketing strategy for the company by defining and marketing to a target market of elite and distinguished consumers interested in the arts and entertainment, particularly dance and ballet. Continually researched and analyzed market and profitability potential of various shows, and developed strategies to achieve the greatest number of ticket sales within target markets and the general public. Recommended innovative marketing strategies based on what the research revealed, while consistently remaining with the resource and budgetary limitations of the company. Developed long-term, trusted vendor relationships and built an inventory control system to maximize value and accountability. Routinely reviewed company financial statements and sales/activity reports to ensure organizational objectives are met. Conducted annual product pricing review vs. gross margin goals to determine if new product pricing should be established for each new season. • Continually positioned Conservatory Ballet for expanded recognition and increased public awareness through PR and marketing activities that include news spots, film and photo shoots, special events and appearances, and detailed press release announcements.• Increased revenues by 10% within first year of hire with the company. Cultivated and maintained strong working relationships with key customers to gain incremental business, and successfully maintained control on all marketing resource and budgetary finances.

Oversaw 4 programs and 11 employees while I worked with and managed the finances of high net worth individuals as well as businesses and business owners. As a Registered Representative and Investment Advisor Representative of AXA Advisors LLC, a financial services company and part of the Global AXA Group, I worked with a worldwide leader in financial protection and wealth management. AXA Advisors offers a wide range of benefits to their clients that include various types of Financial and Retirement Planning. Developed website and messaged house brand and logo. For this position I held Series 7, Series 66, and Health Exam certificates.