Alexia A. Email & Phone Number

Cancún, Q.R., Mx

DescriptionDesign and coordination of marketing and communication strategies, both internal and external, focused on increasing sales and referral generation within the hotel and vacation package industry. My role has been to create and implement comprehensive campaigns that drive visibility and effectiveness of the referral program, connecting with key partner and non-partner audiences. Key Responsibilities: Creating marketing strategies for promoting the referral program and… Show more DescriptionDesign and coordination of marketing and communication strategies, both internal and external, focused on increasing sales and referral generation within the hotel and vacation package industry. My role has been to create and implement comprehensive campaigns that drive visibility and effectiveness of the referral program, connecting with key partner and non-partner audiences. Key Responsibilities: Creating marketing strategies for promoting the referral program and facilitating the sale of vacation packages. Dissemination of the program through external media and digital channels. Coordination with Design and Branding departments for the design of promotional materials aligned with program objectives. Management of content for social networks (Facebook, YouTube, Instagram) and digital campaigns for special events, as well as content gathering. Analysis and statistical reports on social media engagement and campaign performance. Continuous updating of the website and development of support materials for the team present in the hotels. Preparation of monthly reports for management, as well as support in the coordination of events in the area. My focus is oriented to the optimization of digital marketing processes and the creation of innovative strategies that contribute to the growth of the business and the satisfaction of partners and customers. Show less

Clientes: Wakax Hacienda, Raíz Hotel, Hacienda San AntonioMillet, Hacienda San Miguel, Izla Hotel, Ixchel Beach Hotel,Casa No Name, Alito Tulum, Casa Oliva, Casa Miravalle.Website:Redacción de contenido para el websiteSupervisión del mantenimiento del websiteOptimización de contenido del website con interlinks ykeywordsCopywritingWordpressSeguimiento de tendencias dependiendo de cada clienteSocial Media:Estrategia de social media dependiendo de… Show more Clientes: Wakax Hacienda, Raíz Hotel, Hacienda San AntonioMillet, Hacienda San Miguel, Izla Hotel, Ixchel Beach Hotel,Casa No Name, Alito Tulum, Casa Oliva, Casa Miravalle.Website:Redacción de contenido para el websiteSupervisión del mantenimiento del websiteOptimización de contenido del website con interlinks ykeywordsCopywritingWordpressSeguimiento de tendencias dependiendo de cada clienteSocial Media:Estrategia de social media dependiendo de cada clienteParrilla para social mediaProgramación de post en Metricool y MBSCopywritingImplementación y supervisión de AsksuiteRespuesta a comentarios y reseñasCreación y presentación de reportesPlaneación de contenido con productorAsistencia en levantamiento de contenid Show less

Cancún, Quintana Roo, México

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Cancún, Quintana Roo, México

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Cancún Y Alrededores, México

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