Custom promotional products and branded SWAG. Events, Corporate Gifts, Apparel, Advertising & Graphics. SWAG Packs now available.

alexislafauci.com

AMRAP Marketing helps clients in the health and fitness industries grow their business and attract new clients through social media and digital marketing.

Tampa General Hospital is a 1,011-bed, private, not-for-profit hospital and one of the most comprehensive medical facilities in West Central Florida that serves a population in excess of 4 million. As Marketing Coordinator, I develop and produce marketing materials for targeted product lines, advertising campaigns, special publications and special events. I am responsible for maintaining the organization and content of tgh.org and monitors social media sites for any items of concern to the TGH image/brand. Additionally responsible for environmental scanning of competitor marketing strategy. Oversee the day-to-day operations of the call center (physician referral, class registrations, fulfillment, etc.). Perform initial evaluation of products/services being offered to marketing department. Projects include developing flyers, brochures, posters, print ads, and overseeing the production of such items ensuring the integrity of the TGH image and brand.

CME Coordination responsibilities:•Implement and coordinate program planning procedures for CME/​CE activities•Responsible for managing work flow, budget tracking and management, managing project process and plans, etc, while communicating with internal staff as well as the client.​•Work with accredited CME Provider Partners, outside vendors, internal staff to plan and coordinate their projects from inception, meeting requirements and ensuring completion on time, within cost and to required quality standards.​•Participant recruitment•Manage Medical Education Programs through to completion ensuring projects are delivered on targetDigital/Data Analysis:•Created initial TGH Virtual Care dashboard: Maintained and analyzed consistent data from CRM & SFTP. Collaboration work on automated data web platform. In-person Marketing efforts.•Analyzed ROI data related to all department liaison marketing efforts (physician visits) across south Florida •Created, maintained and updated analysis reports for department efforts

-Wrote articles/stories for Wednesday Report Newsletter; Interviews-Critical Mention; Reports, Wordplay clips & Analytics -Shadow news & media coverage within hospital-Take various photos for features-Blog articles-Excel, Word, Powerpoint

Planned a series of events at local venues to raise funds and awareness for the American Red Cross in Alabama.

Managed phone calles & e-mails, assisted in the application and interview process for potential employees, helped with employee assignments.